Creative Director of Copy

TJ Maxx
Job Description
Creative Director, Copy
The Opportunity: Contribute To The Growth Of Your Career.
The Creative Director, Copy is responsible for leading an in-house copy team in the development and implementation of the TJ Maxx multichannel brand expression. The Creative Director provides vision and oversight to effectively translate strategy into brand enhancing and revenue generating initiatives with a focus on the digital and in-store customer journey. The Creative Director brings the tone of voice to life across multiple channels for a seamless TJ Maxx brand experience!

Who We Are Looking For

Creative Leadership

Partner with Creative Director of Design to interpret brand platforms and strategies to develop high-quality marketing campaigns that seamlessly integrate the needs of a fast-paced, constantly evolving multi-channel business with building the brand and driving transactions both on site and in store

Data driven leader who understands how to coordinate brand, business, and customer context to drive traffic and conversion through content and copy including social and digital media, email, site/web copy, video, in-store signage/marketing and store opening marketing materials

Provide tone of voice vision and supervise Copy ACD to continuously evolve and achieve elevated brand messaging through authentic, compelling, and purposeful copy

Cross functional collaboration

Collaborate with brand, project management, fashion merchandising, digital marketing, and insights & analytics teams to deliver performance driven customer centric rate of Content

Liaise with creative, media & PR agencies to fulfill integrated marketing campaigns throughout the year

Partner across brands to ensure differentiation in brand expressions

Creative team management

Inspire teams to generate conceptual ideas that can be translated into commercialized creative work

Lead a team of copywriters tasked with delivering creative content at a rapid pace for an integrated marketing experience with a focus on digital and print.

Lead and develop high-performing teams including the growth of capabilities to mirror the consumer and media landscape

Develop and support an open, authentic environment where diverse opinions are encouraged and respected at every level

Enable collaborative and flexible teamwork

Act as a mentor to junior staff

Qualifications

10+ years of copy experience, showcasing proven talent and a strong copy sense

3+ years of experience managing a medium to large creative team

An outstanding online portfolio of your work (this one’s non-negotiable) – please make sure to include the link to your portfolio in your application/on your resume

Proven ability to work in all channels of media with a heavy concentration in digital

Experience working in the fashion retail industry

Excellent communication and mentoring skills

Ability to balance multiple projects while managing timelines

Proven ability to understand data/critical metric performance and translate creative work

Experience collaborating with external creative, media, and PR agencies

Understanding of photography, video, print process, typography, 2D and 3-D design, digital media, and associated production

This position is hybrid requiring at least two days per week in the Framingham, MA office and is not open to remote.

Benefits

Associate discount

401(k) match

Medical/dental/vision

HSA

Health care FSA

Life insurance

Short/long-term disability

Paid holidays/vacation / sick/bereavement/parental leave

EAP

Incentive programs for management

Auto/home insurance discounts

Tuition reimbursement

Scholarship program

Adoption/surrogacy assistance

Smoking cessation

Child care/cell phone discounts

Pet/legal insurance

Credit union

Referral bonuses

All benefits are subject to applicable plan or program terms (including eligibility terms) and may change from time to time. Contact your TJX representative for more information.

Employer Equal Opportunity Statement
TJX considers all applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, gender identity and expression, marital or military status, or based on any individual's status in any group or class protected by applicable federal, state, or local law. TJX also provides reasonable accommodations to qualified individuals with disabilities in accordance with the Americans with Disabilities Act and applicable state and local law.

Address
550 Cochituate Road, Framingham, MA 01505, USA

Compensation
Starting salary range: $117,000 – $152,100 per year. Actual starting pay is determined by a number of factors, including relevant skills, qualifications, and experience. This position is eligible for an annual incentive as well as long-term incentives.

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