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Performance Media Buyer

Global Healing, Inc., Houston, TX, USA

Pay: 60.000 - 80.000

Job type: Full Time


Description

We're hiring a Performance Media Buyer to own day-to-day execution across paid media for 2 distinct brands. You'll be the hands-on implementation engine behind our growth strategy, translating insights from our Senior Growth Specialist into precise, well-tracked, performance-driven campaigns across Google, Meta, Microsoft, Pinterest, and other platforms.

This is a builder's seat. You'll make daily bid, budget, and creative shifts informed by both our MTA (Northbeam) and MMM (Prescient) tools, and you'll be trusted to move budget where the data points. If you've scaled brands from the startup phase through eight figures and you live inside ad platforms, you'll feel at home here.

Responsibilities

Plan, launch, and optimize paid media campaigns across Google Ads, Meta Ads, Microsoft Ads, Pinterest Ads, and emerging platforms as needed

Manage daily budget shifts, bid adjustments, and audience/creative testing across four unique brands, each with its own positioning, margin profile, and growth stage

Translate strategic direction from the Senior Growth Specialist into executional roadmaps and live campaigns

Use Northbeam (MTA) and Prescient (MMM) in tandem to inform daily decisions, knowing when to trust each signal and when to triangulate

Build, audit, and maintain tracking infrastructure: pixels, GTM containers, GA4 events, Shopify feed reports, and UTM hygiene across every campaign

Manage manual bidding strategies where appropriate and identify when to leverage automated bidding to scale efficiently

Own platform-level reporting and surface actionable insights, and compare them with third-party analytics tools

Support international expansion efforts for product-oriented brands, including feed localization and market-specific bidding strategy

Requirements

3–5 years of hands-on media buying experience, ideally agency-side, managing multiple brands simultaneously

Demonstrated experience managing $100K+/month in ad spend (preferably across multiple platforms concurrently)Track record of scaling product-oriented businesses from startup through $100M+ in revenue

Deep proficiency across Google Ads, Meta Ads, Microsoft Ads, Pinterest Ads, (strong preference for candidates with experience on additional platforms)

Strong working knowledge of Northbeam or comparable MTA tools and Prescient or comparable MMM tools, and a clear point of view on how to use them together

Fluent in tracking and measurement: pixel implementation, Google Tag Manager, GA4, Shopify feeds, and the why behind UTM tracking

Experience with international selling for e-commerce/product brands

Comfortable with manual bidding strategies and confident shifting between manual and automated approaches based on account stage

Sharp prioritization instincts, you can manage brands without skipping a beat

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