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Junior Social Media Specialist

Scale Army · New York, NY, USA ·

Job type:
Full Time

Junior Social Media Manager This role is open to candidates based in LATAM, Africa, and Eastern Europe. Candidates must be available to work during U.S. business hours aligned with the client's time zone as this role supports U.S.-based clients.
Our client is focused on building a strong and engaging digital presence through social media, leveraging content, community, and influencer collaborations to drive brand growth. They operate in a fast-paced environment where creativity, consistency, and audience connection are key. As they continue to expand, they are looking for a motivated individual to support execution and contribute to the evolution of their social media strategy.
Role Overview The Junior Social Media Manager will be responsible for executing social media strategies, creating engaging content, and managing day-to-day interactions across platforms. This role combines hands-on content creation, community engagement, and performance tracking, with opportunities to collaborate on influencer initiatives and support broader marketing efforts.
Key Responsibilities Content Strategy & Creation Write compelling, on-brand social media copy tailored to target audiences

Create engaging visuals using tools like Canva, with the option to incorporate GPT for content creation

Support the development and execution of the content calendar, ensuring timely and relevant posts

Collaborate on influencer and brand content to drive organic growth

Community Engagement
Engage with the online community through comments, direct messages, and conversations

Maintain a positive and consistent brand presence across platforms

Respond to inquiries and foster meaningful audience interactions

Stay up to date with social media trends and incorporate insights into content

Influencer Marketing
Collaborate with influencers to create authentic, brand-aligned content

Leverage AI tools to support content creation while maintaining a human tone

Build and maintain relationships with influencers to increase brand visibility

Monitoring & Optimization
Track performance metrics and adjust strategies to improve engagement

Optimize content based on platform-specific requirements and audience behavior

Continuously evaluate and refine content effectiveness

Social Prospecting (Light)
Support social prospecting efforts through messaging outreach under sales team guidance

Contribute to lead generation through social channels

Qualifications Experience 1+ years of experience in social media management or related roles, with a focus on content creation and community engagement

Skills
Proficiency in Canva or similar design tools

Experience with GPT-assisted content creation

Ability to develop and execute content strategies

Strong written and verbal communication skills in English

Familiarity with social media platforms and trends, including understanding of American culture

Creative mindset with strong attention to detail

Ability to work independently and adapt in a fast-paced environment

Strong work ethic, reliability, and eagerness to learn

Experience with influencer marketing and brand content is a plus

What Success Looks Like Increased brand awareness and meaningful community engagement across social platforms.

Consistent delivery of high-quality, engaging content aligned with brand messaging.

Proactive learning, strategy adaptation, and ongoing optimization of social performance.

Effective collaboration with internal teams and external influencers.

Opportunity This role offers the opportunity to grow within a dynamic and fast-moving environment, contributing directly to the brand's digital presence. As part of the team, you will gain hands-on experience across content creation, community management, and influencer collaboration, with the potential to expand responsibilities as the company continues to scale.
Application Process: To be considered for this role these steps need to be followed: Fill in the application form

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