Public Relations Specialist Job at Marketing Consultancy Lab in Atlanta

Job Title: Public Relations Specialist

Location:Atlanta, GA

Job Type: Full-time

Note On-campus work in Atlanta, GA

About Us:

We are seeking a dynamic and experienced Public Relations Specialist to join our team and help shape the public image of our organization. The ideal candidate will be responsible for crafting compelling narratives, building strong relationships with media outlets, and managing communication strategies that enhance our brand reputation.

Key Responsibilities:

• Develop and implement effective public relations strategies and campaigns.
• Build and maintain relationships with journalists, media outlets, and influencers.
• Draft and distribute press releases, media kits, and other promotional materials.
• Manage and respond to media inquiries and public requests promptly and professionally.
• Monitor media coverage and public opinion related to the company and industry.

Requirements:

• Bachelor’s degree in Public Relations, Communications, Journalism, or related field.
• Minimum of 3 years experience in public relations or corporate communications.
• Excellent written and verbal communication skills.
• Proven ability to manage media relations and secure positive coverage.
• Strong organizational skills with the ability to handle multiple projects simultaneously.
• Proficiency in PR software and social media management tools.