Senior Performance Copywriter, Paid Media

Overview
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Performance Copywriter, Paid Media in the United States. This role offers an exciting opportunity to shape high-impact creative campaigns at the intersection of storytelling and performance marketing. You will craft compelling, platform-native content designed to capture attention and drive measurable results across digital channels. Working in a fast-paced, collaborative environment, you’ll partner closely with media, design, and production teams to bring ideas to life from concept to execution. The position blends creativity with data-driven thinking, empowering you to continuously test, learn, and optimize. You’ll play a key role in translating complex product offerings into engaging, human-centered narratives. This is an ideal role for someone who thrives on autonomy, innovation, and high-volume creative output.

Accountabilities

Develop high-performing paid media content by generating creative concepts, hooks, and scripts tailored for platforms such as TikTok, Meta, and YouTube

Translate product features into engaging, audience-focused messaging that drives conversions and engagement

Collaborate with designers, editors, and marketing teams to execute campaigns from ideation through post-production

Provide on-set creative direction during video shoots to ensure messaging, tone, and pacing align with campaign goals

Analyze campaign performance data to iterate on content and continuously improve results

Manage multiple projects simultaneously, maintaining quality and consistency across a high volume of deliverables

Stay current with social media trends, formats, and audience behaviors to keep content fresh and relevant

Requirements

5+ years of experience in performance marketing, copywriting, or creative strategy, with a focus on paid media and digital video

Strong portfolio showcasing successful social campaigns, video scripts, and performance-driven creative work

Deep understanding of platform-specific content strategies across major social and digital channels

Proven ability to translate data insights into creative improvements and new campaign ideas

Experience collaborating cross-functionally with creative, marketing, and production teams

Excellent writing, editing, and storytelling skills with a focus on clarity, brevity, and impact

Ability to work independently, manage multiple priorities, and thrive in a fast-paced environment

Familiarity with video production processes and on-set direction is a strong plus

Benefits

Competitive base salary ranging from $100,000 to $125,000 annually

Eligibility for performance-based bonuses or additional compensation

Comprehensive healthcare coverage including medical, dental, and vision plans

401(k) plan with company matching

Flexible time off, paid holidays, and wellness-focused days

Paid parental leave and family support programs

Access to mental health resources and employee support initiatives

Tuition reimbursement and professional development opportunities

Inclusive workplace culture supported by employee resource groups

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