Marketing Manager at UJUU Remote

Marketing Manager job at UJUU. Remote.

UjuuMediaendeavors to connect a global audience of underserved and underrepresented consumers to a diverse community and collection of carefully curated and vetted emerging designers and brands. This is primarily facilitated through elegant eCommerce solutions and Brand Development services.UjuuMediais an eCommerce platform and brand development studio.

THE MARKETING DEPARTMENT
WithinMANGO Maisonour Marketing Manager serves to lead and set the vision for one of our most critical departments, the Marketing Department. The Marketing Department is ultimately responsible for resonating with our end users by converting our many beloved community members into the new enthusiastic, loyal, and recurring customers that actively drive our revenues. The Marketing Department atMANGO Maison is interdisciplinary in nature in that the team members are responsible for translating the needs, requests, and demands of the Customer Service team into marketing assets and strategies that resonate with our target demographic. Additionally the department is responsible for communicating newly surfaced and emergent trends or demands to the Merchandising and Fulfillment team in order to optimize theMANGO Maisonsales funnel.

Role Description

Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan

Oversee social media strategy and implementation

Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, LTV and retention

Partner with creative teams, other internal stakeholders, and external agencies and vendors

Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes

Work with the other marketing teams, other internal stakeholders, and external agencies and vendors

Establish and maintain brand budgets

Create marketing reports to show to executives

Qualifications and Skills

Familiarity and high competency with shopify platforms and apps

Experience building complex marketing programs and reporting on the results

Firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing

Exposure to digital and direct response marketing

Competence as a creative writer with an eye for great emails and landing pages

Strong project management skills

Experience managing a brand across multiple markets

Creative thinking and strong problem-solving ability, including metrics-driven thinking

Strategic thinker able to identify long-term opportunities and trends

Content creation experience

SEO and PPC experience, certifications preferred

Familiarity with third party vendors and software/tools, including the following: Marketo, Hubspot, Salesforce, Braze, Klaviyo, Mailchimp

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