Field Marketing Manager

Field Marketing Manager

This is a full-time role as a Field Marketing Manager, located onsite in New York, NY.
We're looking for a scrappy, highly organized operator to own field marketing at Hadrius, driving high-quality pipeline through events, executive dinners, and account-based engagement.
This is not an "events for brand" role. This is a pipeline role.
You'll be responsible for turning every event into measurable revenue, from pre-event meeting booking to on-site execution to post-event conversion. You'll work closely with Sales to ensure events consistently generate qualified meetings, opportunities, and pipeline.
This role sits at the center of GTM execution and is critical to scaling our revenue engine.
You will work directly with the founding team to design and build the future of the financial system. We pride ourselves on having a culture that rewards impact and success generously. We're focused first and foremost on empowering each other to do our best work, today and into the future. You'll be on a team that works incredibly hard and seeks other exceptional people excited to do the same.
Responsibilities

First week:
Learn our ICP, target accounts, and core messaging
Review upcoming events and existing pipeline goals
Align with Sales on target accounts and meeting booking strategy
Audit current event playbooks and identify immediate gaps
Plan and execute on committed industry conferences
First month:
Own execution of upcoming industry events end-to-end:

Logistics, vendors, booth setup, timelines
Pre-event outreach and meeting booking with AEs

Drive strong pre-event pipeline motion (not relying on booth traffic)
Launch targeted outreach campaigns:

Email + LinkedIn coordination with Sales

Support AEs on-site execution to ensure high-quality meetings
Implement structured post-event follow-up workflows
Track performance metrics across meetings, attendance, and pipeline
First 3 months & beyond:
Consistently drive high-quality pipeline from every event

Pre-event booking engine
On-site execution standards
Post-event conversion workflows

Organize and run high-impact dinners / executive roundtables
Improve meeting to opportunity conversion rates
Optimize cost per meeting and cost per opportunity
Build tight ROI tracking across all events
Continuously refine targeting and event strategy with Sales and Growth
What "Good" Looks Like

Events consistently produce qualified meetings and pipeline
Strong pre-event booking motion (not dependent on booth traffic)
High conversion from meetings to opportunities
Clear ROI and performance tracking for every event
Tight alignment with Sales on target accounts and outcomes
About You

Operator:

You execute flawlessly and take ownership end-to-end
Scrappy:

You find ways to make things happen with limited resources
Highly organized:

You manage multiple events, timelines, and stakeholders
Revenue-minded:

You think in pipeline, not just attendance
Collaborative:

You work closely with Sales and enable their success
Detail-oriented:

You catch the small things that make events successful
Hungry:

You're early in your career and want to grow quickly
Qualifications

2–5 years of experience in B2B event or field marketing
Experience executing conferences, trade shows, or field events
Proven ability to manage event logistics end-to-end: Vendors, booths, timelines, coordination
Experience with:

Pre-event outreach (email, list building, targeting)
Post-event follow-ups and campaign workflows

Experience working closely with Sales:

Booking meetings
Supporting AEs on-site

Strong project management and organizational skills
Strong bonus:
Experience running dinners or executive roundtables
Familiarity with ABM-style targeting
Experience with tools like Salesforce, HubSpot, Splash, Goldcast
Exposure to fintech, compliance, or SaaS events
Benefits

401k (100% match up to 6%)
Healthcare, dental, vision.