Company: Shark Life Media
Location: 100% Remote (EST hours)
Hours: Part-time, 15-20 hours/week to START (room to grow)
Reports to:
Alex (Head of Operations & Strategy)
Mia (Founder, CEO)
Who We Are
Shark Life Media is a marketing education company built for one audience: home service business owners. We’re talking HVAC techs, plumbers, electricians, and roofers who are incredible at their trade but have been burned by agencies that took their money and delivered nothing.
Our founder, Mia Shark, wrote the book on this (literally, it’s called “Just Make The Phone Ring”). Our team has helped generate over $63 million in revenue for home service businesses. We don’t do the marketing for them; we teach them how to do it themselves and provide them with the tools to make it happen.
We’re a small team. This means you won’t be a cog in a machine. You’ll have real ownership, real impact, and direct access to leadership.
What This Role Actually Looks Like
Daily
Post and schedule content across Facebook (Group, Personal, Page), Instagram, and YouTube
Respond to comments and DMs within 4 hours during working hours
Welcome new Facebook Group members with a personalized message
Monitor engagement and flag anything unusual to Alex
Growth hack
Weekly
Draft Facebook Group discussion posts following our weekly theme calendar
Write captions for Instagram Reels and carousels
Coordinate with our video editor (Everen) on upload schedules
Track key metrics and update our reporting tracker
Monthly
Build the content calendar using our templates and AI tools
Prepare batch filming briefs and topic lists for Mia
Compile a monthly performance summary
Must-Haves
1-2+ years managing social media for a business (not just personal accounts)
Strong written English; captions that sound human, not like AI on autopilot
Experience with Facebook (Groups, Pages, profiles), Instagram, and YouTube
Comfortable with scheduling tools (Meta Business Suite, Later, or similar)
Self-motivated; you don’t need someone checking on you every hour
Reliable internet and a quiet workspace
Available to overlap with US Eastern Time for 3-4 hours daily
Big Pluses
Experience with Asana, GoHighLevel, or Canva
Familiarity with home services, trades, or blue-collar industries
Experience working with AI writing tools (you’ll be using Claude)
What Makes This Different
Real SOPs and systems. We don’t hand you logins and say “figure it out”.
Direct access to Alex, not five layers of management.
AI tools (Claude) that make content creation faster. You’re not writing everything from scratch.
Starts part-time with a real path to full-time if you’re great.
We actually care about the people we serve. The work matters.
What This Role Is NOT
Not a “post and ghost” role. Engagement is half the job.
Not a graphic design role. Everen handles video and heavy design.
Not a strategy role (yet). You’ll execute the plan Alex and Mia set.
Compensation
We’ll discuss rates during the interview based on your experience. This is a contracted part-time position (15-20 hours/week) with a 30-day trial period. We pay reliably and on time, every time. We’ll NEVER ask you to pay for training, or to pay period – that’s our job.
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Social Media Manager
Shark Life Media, New York, NY, USA
Job type: Part Time