Social Media Manager

Social Media Manager
Full Time – In Office

Salary - 50,000- 65,000 Base

About Us
Bubbice is redefining the ice cream experience.

Originally from the UK, we combine flash-frozen ice cream, cocktails, and live theatre, delivered through high-energy carts, parlours, and kiosks across premium venues, malls, hotels, stadiums, and events.

Bubbice is led by Forbes 30 Under 30 entrepreneur Rob Huysinga, a proven founder who has successfully built and scaled multiple businesses. Prior to launching Bubbice, Rob founded Pan-n-Ice and Bubba Oasis in the UK, growing them to well over 100 employees and establishing a strong presence in the experiential food and hospitality space.

Now bringing that experience and track record to the U.S., Rob is focused on building Bubbice into a category-defining brand.

After building a global following with millions of social media views (TikTok: Bubba_Ice), Bubbice launched in Miami in 2025 and is now expanding rapidly across Florida and the U.S. with kiosks, carts, stadium locations, and experiential activations.

Our clients include Hard Rock Stadium, Soho House, and 1 Hotels, and we are on track to deliver hundreds of events annually.

Alongside an ambitious retail rollout across prime locations from Brickell through to Aventura Mall, and a growing licensing footprint across the U.S., our focus is clear: to establish Bubbice as a go-to experience across events, malls, parlours, and hotels nationwide through our owned locations, activations, and licensing partnerships.

50 locations and licensing partners within the next 36 months.

Beyond business, spreading joy sits at the heart of everything we do. Each month, we visit children’s hospitals across South Florida, bringing complimentary ice cream experiences to patients and families—reinforcing our commitment to positivity, community, and creating moments that matter.

Our Team & Culture
This is a rare opportunity to join at the ground floor and work closely with the founding team, helping shape the foundation of the U.S. expansion from the inside.

As we build out our U.S. team, you’ll be joining as a founding member—playing a key role in how the business grows and evolves.

This is not a traditional corporate environment. It’s hands‑on, high‑energy, creative, and constantly evolving, with real visibility, real ownership, and the opportunity to shape both your role and the business as it scales.

Why Join

You’ll be part of a fast‑scaling experiential lifestyle brand at an early stage of U.S. expansion

We’re at a very early stage of growth with huge momentum behind the brand

One week we’re launching inside a luxury hotel, the next we’re serving at stadium events or creating content with creators and hospitality brands

This is an opportunity to help shape the voice, personality and online presence of a brand that is designed to entertain

Area you will own
Social Media Growth & Strategy

Own and grow Bubbice across TikTok, Instagram, YouTube and LinkedIn

Build authentic content strategies driven by creative storytelling

Creative Direction & Content Production

Lead the creative direction of all Bubbice content

Create thought‑provoking, emotionally engaging and conversation‑starting content

Develop storytelling‑led content that sparks reactions, opinions and shares

Content needs to be playful, uplifting and entertaining to reflect our brand

Film and edit high‑energy content across our parlours, stadiums (such as F1), pop‑ups at Miami's most epic events and the U.S. most incredible resorts

Create playful and highly shareable content that reflects the brand personality

TikTok, YouTube & LinkedIn Expansion

Reignite the original Bubba Ice TikTok account which previously scaled to 1M+ followers

Launch and grow Bubbice’s new YouTube celebrity series

Turn founder, team and behind‑the‑scenes moments into entertaining content

Create founder‑led content around entrepreneurship, hospitality and building a disruptive brand

Influencer & Brand Partnerships

Build relationships with creators, influencers and viral F&B brands

Coordinate influencer collaborations, giveaways and social activations

Help position Bubbice at the center of hospitality and internet culture

What We Are Looking For

Experience working with viral consumer or F&B brands

Existing creator/influencer relationships

YouTube production experience

Strong meme instinct / internet humor

Photography, motion graphics or creative direction skills

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