Athletics Media Strategist — Sponsorships & Digital

MEDIA STRATEGIST (University of Hawaiɤi - Sports Focused) – KHNL
Job Summary: Hawaii News Now seeks a results-driven sales professional to manage media sponsorships, spot and digital advertising related to UH athletics programming, and maintain relationships across KHNL and other Hawaiɤi News Now properties.

Responsibilities

Oversee deliverables of media sponsorships, spot advertising, and digital advertising tied to UH sports programming.

Assist account executives with client success meetings to retain and grow UH sponsor partnerships.

Deliver custom sponsorship programs including on-air, digital, and promotional/branding elements, and clearly communicate campaign value and execution.

Maintain excellent client relationships through proactive communication, campaign follow-up, and performance recaps.

Assist in creation of proposals, media plans, and presentations aligning UH sports opportunities with advertiser objectives.

Collaborate with internal partners (sales leadership, marketing, digital, production, traffic, creative) to ensure campaigns are built and executed correctly.

Qualifications & Requirements

2+ years of B2B sales experience preferred; media sales and/or sports sponsorship sales strongly preferred.

Strong communication, presentation, and negotiation skills.

Ability to understand multi-platform solutions (broadcast + digital) and explain campaign strategy clearly.

Highly organized with strong follow-through, attention to detail, and ability to manage multiple deadlines.

Proficiency with Microsoft Office/Google Workspace; comfort using CRM tools.

Familiarity with Hawaiɤi’s business community and key categories (tourism, retail, auto, financial, healthcare, telecom, etc.).

Understanding of sports calendar-driven selling and seasonal pacing.

Equal Opportunity Employer
Gray Media provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment. Improper interference with employees may result in discipline up to and including discharge.

Gray Media complies with applicable state and local nondiscrimination laws and is required to notify all applicants of their rights under federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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