Digital Marketing Coordinator: eCommerce & Social Content

Position: Marketing Communications Coordinator

Location: Irving, TX (requires 5 days onsite per week)

Cat Remanufacturing Division (Cat Reman) within Caterpillar Inc. seeks a Marketing Communications Coordinator to lead eCommerce content and social media for Cat Reman and On‑Highway Truck Engines.

Key Responsibilities

Improve completeness, accuracy, and quality of Cat Reman product content on eCommerce platforms

Identify opportunities to strengthen product names, categories, images, and descriptions to improve discoverability

Support new product introductions and develop scalable, consistent content processes

Partner across teams to create customer‑focused, SEO‑aligned product descriptions

Identify practical tools/process improvements for quick wins

Social Media Execution

Create and publish daily social media content for On‑Highway Truck Engines

Develop Cat Reman social media content tailored to industry channels, brand voice, and customer needs

Maintain brand, strategy, governance guidelines to ensure consistency and quality

Track performance and apply insights to improve engagement and content effectiveness

Marketing Execution & Support

Support marketing campaigns and creative projects that advance business priorities

Communicate clearly and collaborate across teams to align priorities and ensure timely execution

What You Will Have

Customer Focus – understand and reflect customer needs in marketing decisions

Collaboration – deliver aligned marketing execution across teams

Creativity – contribute ideas for content and campaigns

Effective Communication – clear written and verbal content

Relationship Management – build productive partnerships with internal partners

Promotion & Marketing Communications – use digital channels (eCommerce, social media)

Preferred Skills / Experience

4‑year degree in Marketing, Communications, or related field

Familiarity with eCommerce platforms, product content management, or SEO fundamentals

Experience with social media content creation and performance tracking

Strong attention to detail and ability to manage execution‑oriented work

Interest in learning structured processes, tools, and marketing systems

Experience using Adobe Express and Microsoft Office 365

Prior internship at Caterpillar or similar industrial/B2B environment (plus)

Benefits

Medical, dental, and vision coverage

Paid time off plan (vacation, holidays, volunteer)

401(k) savings plan

Health Savings Account (HSA)

Flexible Spending Accounts (FSAs)

Short and long‑term disability coverage

Life insurance

Paid parental leave

Healthy Lifestyle Programs

Employee Assistance Programs

Voluntary benefits (e.g., accident, identity theft protection)

Salary Range
$81,370.00 – $122,060.00 (based on individual factors).

Legal & Application Information

All eligible candidates must pass background and drug & alcohol screening before hire.

Visa sponsorship not available for this position.

Domestic relocation assistance available.

Posting dates: May 18, 2026 – May 28, 2026.

Caterpillar is an Equal Opportunity Employer, including veterans and individuals with disabilities. Qualified applicants of any age are encouraged to apply.

Use candidate portal for application updates.

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