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Programmatic Campaign Lead: CTV/DOOH & DSP Expert

ektello, Warren, MI, USA

Pay: 60.000 - 80.000

Job type: Full Time


To be successful in this role, the candidate should have hands-on keyboard experience managing programmatic campaigns across major Demand-Side Platforms (DSPs), including The Trade Desk (TTD), DV360, and Amazon DSP
They must have strong analytical skills, a good understanding of measurement and optimization techniques, and the ability to translate data into actionable insights
4+ years of directly related experience in programmatic advertising
Solid understanding of the programmatic landscape, including Demand-Side Platforms (DSPs) such as The Trade Desk (TTD), DV360, and Amazon DSP; Supply-Side Platforms (SSPs); data providers; and audience targeting methodologies
Proven track record of executing successful programmatic campaigns across CTV, DOOH, Audio, Display and more
Strong analytical skills and experience in data analysis, reporting, and optimization of programmatic campaigns
Good understanding of programmatic measurement and attribution methodologies
Experience collaborating with cross-functional teams
Strong communication and presentation skills
Ability to build and maintain strong relationships with programmatic partners
Proactive and results-oriented approach, with a passion for innovation and continuous improvement
Proactive campaign monitoring, optimization, and performance-based reporting
Experience with audience targeting, contextual strategies, and inventory curation

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