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Brand & Content Marketing Coordinator

Catholic Charities of the Diocese of Rochester · Rochester, NY, USA ·

Pay:
60.000 - 80.000
Job type:
Full Time

Marketing and Communications Coordinator
Reporting to the Director of Marketing and Communications, the Coordinator will assist in the execution of CCFCS’s marketing strategies, communications and public relations activities. The role advances awareness of the organization’s mission, protects brand reputation, and drives partner and donor support.

Essential Duties and Responsibilities
Graphic Design and Content Creation/Coordination (40%)

Proficiency in Canva, Adobe Illustrator, and Adobe Photoshop

Assist in the creation of print collateral for the agency and program‑specific collateral

Create Power‑point decks and graphics for the agency website or internal intranet

Design miscellaneous materials for events as needed

Social Media Coordination (30%)

Conceptualize and create editorial content for integrated social media platforms

Maintain proficiency across all social platforms

Coordinate content across platforms and create organic and paid posts

Analyze and report on social media metrics to guide strategy

Respond to comments and messages with guidance from the Director

Assist with interviewing, writing, and coordinating story sharing of client and staff successes

Assist with story creation and design content for corporate and community partners, donors

Monitor media mentions and respond to reviews or inquiries as directed

Website/Intranet Updates and Management (20%)

Implement content and graphic updates on the agency website

Collaborate with the web consultant on new page creation and template updates

Implement updates to agency intranet pages managed by Marketing and Communications

Marketing and Branding (5%)

Support development and execution of an agency‑wide brand identity project

Maintain internal and external brand engagement standards

Assist in rebuilding and managing the marketing library, including guidelines for logo use, email signatures, and templates

Other (5%)

Proficiency in Microsoft Word, Excel, Outlook, Teams, and PowerPoint

Assist in planning and executing press events such as ribbon cuttings and speaking engagements

Collaborate with Development/Marketing team on donor engagement strategies as needed

Maintain confidentiality of sensitive client, staff, or donor information

Participate in agency meetings and training sessions

Actively pursue professional development through reading, supervision, in‑service training, and attendance at conferences and workshops

Support the Agency’s Mission, Vision, Values, and Strategic Plan, including core competency initiatives of collaboration, community focus, innovation, entrepreneurship, cultural competence, and diversity

Perform other duties as assigned

Requirements
Education
Bachelor’s degree in Graphic Design, Marketing, Journalism, Communications or a related field is preferred. An equivalent combination of education and experience will be considered.

Experience

Minimum of two years of experience in marketing and communications

Demonstrated experience with all social media platforms, collateral support, and graphic design to advance organizational mission and goals

Successful writing and editing experience with a variety of online media for external audiences

Physical Demands / Work Environment
The employee frequently sits, talks, hears, stands, walks, uses hands to type, and performs light lifting. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. Vision required: close, distance, and focus adjustment. Noise level is usually quiet.

Compliance
Adheres to all applicable federal and state laws and regulations, including confidentiality, privacy, program, billing and documentation standards. All duties are performed in accordance with CCFCS’s corporate compliance & ethics program. Employment offers are contingent on successful background checks.

Top Benefits and Perks

Competitive salary and 403(b) retirement plan

Generous time‑off package and work‑life balance

Comprehensive benefits package

Supportive and collaborative environment

Opportunities for growth and development

Intrinsic reward of making a difference in people’s lives

Join us and help make a positive impact on our community!

Catholic Charities is committed to leveraging the talent of a diverse workforce to create great opportunities for our agency and our people. EOE/AA Disability/Vet

Salary: $22.50–25.50 DOE

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