World's Largest Online Cigar Store. JR Cigar is one of the largest retailers of cigars in North America. The site, JRCigars.com attracts over 100,000 unique users each month.
Overview
The Promotions Specialist is responsible for planning, executing, and optimizing promotional strategies across all brands and call center channels. This role ensures promotions are accurately configured, aligned with business goals, and drive revenue, conversion, and customer engagement.
Promotion Strategy & Planning
Own promotional calendar (weekly, monthly, quarterly)
Plan and execute key campaigns (e.g., Steals & Deals, 5-Pack Frenzy, Weekly Deals)
Align promotions with inventory, seasonality, and business objectives
Promotion Setup
Configure promotions in platform (sitewide deals, targeted promotions, bonus buys, coupon codes)
Ensure accuracy of pricing, rules, and eligibility
Campaign Coordination
Partner with UX/UI on layout and experience
Work with Producers on page execution
Coordinate with Content team on assets and messaging
Ensure all campaign deliverables are completed on time
Promotion QA & Governance
Validate promotional logic prior to launch
Ensure alignment across website, email, and marketing channels
Maintain promotion organization and documentation
Performance Tracking
Monitor performance (revenue, conversion rate, AOV)
Identify top performing promotions and optimization opportunities
Report insights and recommendations to leadership
Qualifications
Strong analytical and problem-solving skills
Experience managing promotional campaigns
Knowledge of Shopify and Google Analytics
Familiarity with Salesforce Commerce (preferred)
Detail-oriented with strong organizational skills
Ability to manage multiple campaigns simultaneously
Shopify, Google Analytics, Fastr (nice to have), Hotjar (nice to have)
Work Environment Conditions
FINGER DEXTERITY: Using primarily just the fingers to make small movements such as typing, picking up small objects, or pinching fingers together.
TALKING: Especially where one must frequently convey detailed or important instructions or ideas accurately, loudly, or quickly.
AVERAGE HEARING: Able to hear average or normal conversations and receive ordinary
AVERAGE VISUAL ABILITIES: Average, ordinary, visual acuity necessary to prepare or inspect documents or products or operate machinery.
PHYSICAL STRENGTH: Sedentary work; sitting most of the time. Exerts up to 10 lbs. of force occasionally.
Posted Salary Range
USD $50,000.00 - USD $53,000.00 /Yr.
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