Remote B2B Content Strategist — Tech Blog

Crawford Group is seeking a Content Strategist to lead blog content strategy and development for our enterprise technology client operating in the data infrastructure and storage space. In this role, you’ll support the blog editorial calendar, generate content ideas across the client’s core content pillars, and write the pieces and briefs that bring them to life. This is a hybrid strategist-and-writer role. You’ll bring both strong editorial judgment and strong B2B writing skills, and serve as a proactive content thought partner—monitoring the market, recognizing emerging topics, and recommending and developing content rather than waiting for direction. You are expected to contribute ideas, perspectives, and editorial judgment, helping shape the editorial direction of the blog and content for the Web. You’ll join the client’s content team working under the Director of Content Marketing to drive the blog content forward. This is a remote, six-month contract role through the client’s staffing program.

About Crawford Group
We are revolutionizing how marketing gets done! Crawford Group provides expert marketing, digital, creative, events, and communications talent solutions for marketers. Our customers want flexibility in their workforce solutions and need experts with the skills and capabilities to deliver on revenue and pipeline growth through marketing activities. At Crawford Group we believe in developing collaborative customer relationships to create the best talent solution for their marketing organization’s needs.

Responsibilities

Identifying content gaps and opportunities across cybersecurity, AI, and modern infrastructure

Proactively develop content ideas, angles, and recommendations informed by market signals, social listening, performance data, and industry news

Develop new blog content from concept through completion. This will be a mix of creating briefs to full writing

Refresh and strengthen existing or in-progress content by incorporating sharper messaging and timely angles based on market insights

Produce a consistent volume of blog content—typically two to three pieces per week across new content and refreshes—balancing quality with timely delivery

Translate complex enterprise technology topics, including data infrastructure, AI, cybersecurity, and cloud-adjacent technologies, into clear, accessible, audience-first content

Connect industry news and competitive developments to relevant, timely content opportunities

Leverage available inputs, including market and social-listening reports, performance metrics, and established messaging, to inform and accelerate content development

Use and edit AI-generated drafts as appropriate to support efficient production while maintaining editorial quality

Partner closely with the Director of Content Marketing to align on priorities and drive the editorial program forward

Manage content assignments with clearly defined scopes and deadlines, delivering high-quality work on time

Track and communicate progress using the client’s project management tools (Asana)

Quickly learn and consistently apply the client’s messaging and brand voice

Content focus: New blog content, including thought leadership pieces Refreshed and optimized existing blog content Editorial calendar planning and gap analysis Topic coverage across cybersecurity, AI, and modern infrastructure etc.

Qualifications

Strong B2B writing skills; experience writing about enterprise technology, data infrastructure, or AI strongly preferred

Demonstrated editorial judgment and a proactive, idea-driven approach to content development

Experience using market insights, social listening, and performance data to generate and prioritize content

Proven ability to translate complex technical topics into clear, engaging, credible content for B2B technology audiences

Ability to quickly learn and apply a client’s messaging, brand voice, and priorities

Highly organized, self-directed, and comfortable working independently in a fast-paced, client-facing environment

Experience with project management tools; familiarity with Asana preferred

Prior agency or professional services experience preferred

What You’ll Need to Submit

A portfolio of writing samples is required, with an emphasis on recent B2B work and range

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