Senior Advertising Sales & Media Advisor, The Denton Record-Chronicle

WHO WE ARE
Serving the country’s fourth-largest media market, KERA reaches more than 5 million people monthly through KERA TV, KERA News, KXT, WRR and The Denton Record‑Chronicle. For more than 65 years, North Texans have turned to KERA as a destination for community engagement and lifelong learning. The Denton Record‑Chronicle is committed to providing the highest quality of community journalism while being an innovator in how news is delivered through digital channels.

POSITION SUMMARY
The Denton Record‑Chronicle (DRC) is looking for a digital‑first multimedia sales associate to help local businesses grow through effective advertising and marketing solutions. This role works directly with clients to understand their goals, identify opportunities, and recommend the right mix of digital, print, sponsorship, and targeted advertising solutions.

The position is full‑time, FLSA‑exempt, not eligible for overtime, and reports to the Advertising Manager, DRC.

WHAT YOU'LL DO

Manage, maintain, and grow relationships with existing customers and key accounts.

Serve as a trusted advertising and marketing partner by understanding each client’s business, goals, challenges, and growth opportunities.

Develop new advertising accounts through strategic prospecting, referrals, networking, and community involvement.

Conduct needs‑based conversations with current and prospective clients and recommend effective multimedia advertising solutions.

Build and present strategic advertising proposals, campaign recommendations, and pricing packages tied to client goals.

Sell and support a mix of digital, print, sponsorship, targeted advertising, and other revenue opportunities.

Help clients understand changing media habits and recommend campaign strategies that improve visibility, engagement, and results.

Monitor campaign performance and provide clients with reporting, analytics, and recommendations for improvement.

Identify opportunities to grow account revenue through renewals, upsells, cross‑sells, and long‑term campaign planning.

Coordinate with internal teams to ensure campaigns are executed accurately, on time, and aligned with client expectations.

Represent the Denton Record‑Chronicle at community events, chamber functions, and networking opportunities.

Meet and exceed monthly and annual revenue goals.

As a KERA employee:

Work in a manner that is consistent with KERA’s mission, vision and values; and maintain compliance with all company policies and procedures.

Participate in fundraising activities as needed and assigned.

Perform additional duties as assigned.

This list of job duties is not exhaustive and is subject to regular reviews and updates.

WHAT WILL MAKE YOU SUCCESSFUL
Motivated, relationship‑driven, and committed to helping local businesses succeed. Build trust with clients, understand their goals, identify marketing opportunities, and recommend advertising solutions that help them reach the right audience while also supporting the growth of local journalism.

QUALIFICATIONS

5+ years of proven success in advertising, media, business‑to‑business sales, or consultative sales.

Strong ability to build, maintain, and grow long‑term client relationships.

Ability to listen to customers, understand their business needs, and recommend solutions that support their goals.

Experience identifying new business opportunities, developing sales strategies, and managing an active pipeline.

Strong understanding of advertising solutions, including print, digital, sponsorships, targeted campaigns, and other revenue opportunities.

Ability to create and present advertising recommendations that are clear, strategic, and tied to the customer’s desired results.

Comfort representing both traditional and non‑traditional products as the company continues to diversify revenue streams.

Strong communication skills, including the ability to explain value, pricing, campaign options, and expectations in a way customers can understand.

Ability to manage multiple accounts, deadlines, follow‑ups, and priorities with limited supervision.

Proven ability to work independently while also contributing to a team‑focused sales culture.

General computer proficiency, including comfort using email, CRM tools, digital platforms, and web‑based applications.

BONUS IF YOU BRING

Passion for public media.

Intern or work experience in marketing, advertising, media or nonprofit environment.

SALARY RANGE
Base salary plus commission structure. Estimated combined total annual compensation: $50,000‑$60,000. Commission could increase depending on future performance.

BENEFITS

Generous vacation (3 weeks), sick (8 days), personal time (2 days) and holidays (11).

Comprehensive health, dental and vision insurance.

KERA‑paid short and long‑term disability, basic life insurance and AD&D insurance.

Flexible scheduling and hybrid work environment.

401(k) plan with KERA contribution after 6 months.

Robust employee assistance program available to the employee and all members of their household.

Strong company culture focused on connection, belonging and professional growth.

LOCATION
Position will work out of the Denton office 100% of the time. Equivalent to 40 hours per week. Remote work opportunities may become available based on meeting/exceeding revenue goals. Time in‑office requirements are subject to change based on the needs of KERA and/or the position.

Equal Opportunity Employer
KERA is an Equal Opportunity Employer. KERA believes that diversity is important to our success. We are committed to equal employment opportunity and all qualified applicants will receive consideration for employment without regard to race, color, national origin, sexual orientation, gender identity, gender expression, age, religion, veteran status, disability or any other characteristic protected by law.

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