VP, B2B Content Strategy Lead
Weber Shandwick is a leading global PR agency looking for a visionary and experienced VP, B2B Content Strategy Lead to serve as a strategic client partner and team leader for one of our largest B2B enterprise accounts.
Responsibilities
- Serve as the senior strategic content lead, building and maintaining strong client relationships and acting as a primary strategic partner.
- Lead, mentor, and manage a team of content strategists, overseeing their career development, performance, and day‑to‑day responsibilities.
- Drive the overall content strategy vision across all workstreams, ensuring it aligns with client business objectives and delivers measurable results.
- Partner with internal teams, including CX and analytics, to ensure a seamless client experience and identify opportunities for strategic growth.
- Provide senior oversight on all major content initiatives, from editorial calendar development to creative execution, ensuring the highest standards of quality.
- Champion B2B content innovation and best practices, bringing new ideas and strategic thinking to both the client and the internal team.
Qualifications
- 7–10 years of content strategy experience, with a strong background in a marketing or communications agency setting.
- Extensive experience leading large‑scale, integrated B2B content programs for enterprise‑level clients, preferably within the science and technology sectors.
- Proven success in a senior, client‑facing role, with demonstrated ability to serve as a trusted strategic advisor and build strong, lasting partnerships.
- Formal experience managing and mentoring a team, with a track record of developing talent and overseeing team responsibilities, including professional growth and utilization.
- A strategic mindset with the ability to identify and pursue opportunities for account growth and the introduction of new service offerings.
- Exceptional leadership and collaboration skills, with experience guiding cross‑functional teams and partnering with senior‑level clients.
- A deep understanding of B2B content best practices and a versatile portfolio showcasing expertise across a wide array of content channels and formats.
Salary Range
USD $119,000 – $155,000
Equal Employment Opportunity Statement
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
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