Senior Creative Strategist New York, NY
About The Role Prophet is looking for a Senior Creative Strategist who gets energized by the moment when a smart strategy turns into something real. Work people can actually feel in the world, notice in the moment, and carry with them after. You're excited by the challenge of helping brands show up in the wild in ways that feel fresh and intentional: in culture, in communities, in feeds, in experiences, and in the unexpected places where brands can earn attention and build belief.
This is a senior-level role for a strategist with meaningful experience in a creative-led environment (typically 5+ years, with flexibility depending on the level of ownership you've held and the complexity of the work you've led). You bring a strong advertising agency foundation or equivalent experience, and you're comfortable working day-to-day with creative teams and media teams to build ideas that are both inspiring and executable.
You'll sit at the intersection of creative strategy, communications planning, and campaign planning, helping shape the big idea, sharpen the message, define channel roles, and keep the work coherent from first brief through launch.
Your Day To Day Write sharp, motivating creative briefs grounded in audience truth, brand ambition, and a clear point of view. Briefs that make teams want to drop what they're doing and start making.
Turn research, audience behavior, and cultural signals into insights that unlock distinctive creative directions and channel ideas.
Partner closely with creative teams through concept development, reviews, and refinements, protecting the core idea while making it stronger, clearer, and more ownable.
Develop communications thinking that clarifies who we're talking to, what we're saying, and what each channel needs to do to bring the story to life.
Collaborate with media and channel partners to ensure the creative idea and communications approach are designed together (not handed off), with clear roles for touchpoints across the journey.
Help shape campaign architecture, including audiences, phases, messaging progression, and moments, and ensure the work feels connected across channels.
Lead and facilitate working sessions (briefing, alignment, concepting, client prep) that keep teams focused, inspired, and moving toward decisions.
Present strategy clearly and persuasively to clients and internal teams, connecting creative recommendations to business outcomes while keeping the work exciting and ambitious.
Support and grow junior team members by giving clear feedback, raising the standard of the work, and helping them build confidence in their strategy craft.
What You Bring Meaningful experience as a creative strategist, communications planner, brand strategist, or account planner (typically 5-8+ years) with senior-level ownership of workstreams. Experience in B2B and B2C environments is required.
Audience research tool experience (i.e., Quilt.AI, Infegy, Resonate, MRI-Simmons, or other relevant tools) and digital twin experience (i.e., Consumr.AI, custom agents, or other relevant platforms) to uncover actionable insights and stress-test ideas, along with a curiosity and willingness to learn and master new platforms as they emerge.
A portfolio of work you're proud of, especially creative briefs and the thinking that shaped the work (not just the final outputs).
Comfort living in the messy middle: you can take ambiguity and turn it into a clear creative challenge with momentum behind it.
A strong instinct for what makes ideas travel, how brands can earn attention, feel relevant, and show up with intention rather than noise.
Experience partnering closely with creative and media teams, including the ability to translate between disciplines and keep work aligned as it moves from idea to execution.
Strong storytelling and presentation skills: you can make strategy feel crisp, human, and compelling, and you can confidently lead clients to decisions.
Curiosity and cultural appetite: you notice what's changing in people's lives and behavior, and you bring fresh references and inspiration into the work.
A collaborative, thoughtful working style and the standards to push the work from "good" to "we didn't know this brand could do that."
Location: New York (Hybrid working model: 3+ full days in office/at client site)
Salary: $80,000-$110,000
Prophet is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. All employment, promotion, and evaluation decisions are based on qualifications, merit, and business need.
In Summary: Prophet is looking for a Senior Creative Strategist who gets energized by the moment when a smart strategy turns into something real . This is a senior-level role for a strategist with meaningful experience in a creative-led environment . You bring a strong advertising agency foundation or equivalent experience .
En Español: Senior Creative Strategist New York, NY About The Role Prophet está buscando un estratega creativo senior que se energice en el momento en que una estrategia inteligente se convierte en algo real. Las personas de trabajo pueden sentirse realmente en el mundo, darse cuenta del momento y llevarlo con ellos después. Estás emocionado por el desafío de ayudar a las marcas a aparecer en la naturaleza de manera fresca e intencional: en cultura, comunidades, feeds, experiencias y en los lugares inesperados donde las marchas puedan ganar atención y construir creencia. Este es un papel de nivel superior para un estratégico con experiencia significativa en un entorno dirigido por la creación (generalmente más de 5 años, con flexibilidad dependiendo del nivel de propiedad que hayas mantenido y la complejidad del trabajo que has liderado). Traes una sólida base publicitaria o equivalente, y te sientes cómodo día a día trabajando con equipos creativos que planifican y desarrollan una visión clara de las ideas y campañas de comunicación desde el punto de vista creativa. Brieves que hacen que los equipos quieran dejar de hacer lo que están haciendo y comenzar a crear. Convertir la investigación, el comportamiento del público y las señales culturales en ideas que desbloquean direcciones creativas distintivas e ideas de canal. Colaborar estrechamente con los equipos creativos mediante el desarrollo de conceptos, revisiones y refinamientos, protegiendo la idea principal mientras se hace más fuerte, más clara y más posible poseerla. Desarrollar un pensamiento de comunicación que aclare a quién estamos hablando, qué estamos diciendo y qué debe hacer cada canal para dar vida a la historia. Colaborar con medios de comunicación y canales para garantizar que la idea creativa y el enfoque de comunicaciones sean diseñados juntos (no entregados), con roles claras para los clientes durante todo el viaje. Ayudar al arquitecto a formar confianza, incluidas las fases de audiencias, aumentar la mensajería junior y progreso, y asegurar que el trabajo creativo se sienta conectado a través de canales estratégicos. Se requiere experiencia en entornos B2B y B2C. Una cartera de herramientas de investigación del público con las que se siente orgulloso, especialmente breves creativos y el pensamiento que dio forma al trabajo (no solo a los resultados finales). Y la experiencia digital gemela (es decir, Consumr.AI, agentes personalizados u otras plataformas relevantes) para descubrir ideas accionables y pruebas de estrés, junto con una curiosidad y voluntad de aprender y dominar nuevas plataformas a medida que surgen. Estamos comprometidos a construir un equipo que represente una variedad de antecedentes, perspectivas y habilidades.

Senior Creative Strategist Job at Prophet in New York
Prophet, New York, NY, USA
Pay: $80,000-$110,000/yr
Job type: Full Time