Paid Ads Specialist (Meta) - Storyby

Paid Ads Specialist (Meta)

Skela is a Ukrainian venture builder that constructs international tech businesses. Together with co-founders, we assemble strong teams to triumph in global markets.
Storyby is an entertainment tech company that transforms original ideas into stories in novels, vertical films, and immersive audiobooks. Over 10 million people worldwide read, watch, and listen to our content.
In the Storyby ecosystem, there are three products:
DramaShorts streaming vertical cinema with 1 million fans monthly (own production in Europe and the USA).

AlphaNovel a platform for novels and immersive audiobooks with a library of 20 thousand+ works.

StorybyWriter a publishing platform for 25 thousand+ authors; we screen the strongest stories for DramaShorts.

We support Ukrainian cinematography: our films feature Ukrainian actors and Ukrainian production. Currently, we are looking for a Paid Ads Specialist (Meta) to join our team.
The challenges ahead include:
Creating, managing, and optimizing advertising campaigns in Meta Ads;
Monitoring and tracking key performance indicators, including budget pace, ARRPU, CAC, ROAS, and ROI;
Further development, multiple scaling of the channel, and launching new sources.
What is important to us:
Experience working with Meta Ads for at least 2 years;
A data-driven approach to decision-making. Strong analytical abilities, the ability to analyze large amounts of information and draw conclusions;
Experience working with budgets of $100k+/month;
Creativity and the ability to generate new ideas and hypotheses.
It would be a plus if you have:
Experience working with advertising platforms TikTok Ads, AppLovin, Meta Ads, Mintegral;
Experience working with AppsFlyer, Adjust, Tableau, Airtable;
English at the B2 level.
Skela Foundation is a charitable foundation created by company employees. Within the initiative, we create and fund projects that help overcome the consequences of the war and rebuild Ukraine. Skela is an environment for self-realization for people who can create successful companies. We call such companies the next big everything. We believe in their power and scale. We plan to continue developing tech businesses, conquering global markets, and working for the victory of Ukraine.