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Senior Loyalty Marketing Lead — CRM & Lifecycle

Bass Pro Shops · Springfield, MO, USA ·

Job type:
Full Time

Bass Pro Shops is looking for a dynamic marketing leader to drive CRM strategy for our CLUB Activation area in Springfield, Missouri. This role involves designing customer retention programs that engage millions of CLUB Members, guiding a talented marketing team, and analyzing customer data for improved experiences.
With 4-6 years of relevant experience and a Bachelor’s degree in marketing or business administration, the ideal candidate will demonstrate leadership, data analysis skills, and a customer-first mindset. Full-time benefits include medical, dental, vision, and more!

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