Social Media Manager

We are seeking a full-time, LA-based Social Media Manager to lead the day-to-day execution and long-term strategic development of our social ecosystem. This role is equal parts platform strategist, content orchestrator, growth driver, and brand guardian — someone who understands how each platform plays a distinct role while contributing to a cohesive, elevated brand presence.
You will oversee all social touchpoints across Instagram, TikTok, Pinterest, Substack, and emerging platforms, while also contributing to influencer partnerships, creator relationships, and product seeding programs that expand brand reach and community.
This role partners closely with founders, creative and e-commerce teams to ensure social media is fully integrated into the brand and business.
Develop and execute social strategies that drive engagement and results
Lead all aspects of organic content creation and campaign ideation
Plan, capture and edit social content on all photoshoots, and in office
Collaborate with e-commerce teams to produce paid advertising content
Build and manage monthly and seasonal content calendars in partnership with creative and marketing
Ensure publishing cadence, platform optimization, and distribution strategies are intentional and consistent
Help build relationships with local content creators while exploring new partnerships through influencer programs
Identify emerging platform opportunities and develop strategies to grow brand presence
Analyze, report, and optimize performance metrics to continuously elevate client results
Collaborate with cross-functional teams to bring innovative ideas to life
What We’re Looking For:

A storyteller with their own style and elevated taste
Someone who understands and appreciates regeneration and ethics in fashion
A strategic thinker who can operate at both a high level and in the details
Someone who understands social as both a brand-building and growth channel
Strong copywriting skills and an eye for creative storytelling
Deep understanding and passion of social media platforms, trends, and analytics
Exceptional communication and creative skills and attention to detail
The ability to flow with a small team of luminous thinkers and doers
A proactive mindset and passion for continuous growth and learning

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