AVP, Marketing & Communications - Strategic Growth Leader

Assistant Vice President (AVP), Marketing & Communications
Job Summary

Seeking a strategic and experienced Assistant Vice President (AVP) of Marketing & Communications to lead enterprise-wide marketing, branding, and communications initiatives. This role is responsible for driving growth through effective brand positioning, product launches, market expansion, and new business initiatives. The AVP will partner closely with executive leadership to enhance organizational visibility and support overall business objectives across multiple entities.
Responsibilities

Develop and execute enterprise marketing and communications strategies aligned with business goals

Lead brand architecture, positioning, and governance across multiple business units and products

Drive go-to-market strategies for new products, services, and market expansion initiatives

Partner cross-functionally with Product, Sales, Underwriting, Actuarial, Legal, and Compliance teams

Oversee internal and external communications, including executive messaging and stakeholder engagement

Lead digital marketing initiatives, including content strategy, social media, and multi-channel campaigns

Build, mentor, and develop a high-performing marketing and communications team

Manage marketing budgets, vendor relationships, and performance analytics

Support enterprise events, agent engagement efforts, and brand experience initiatives

Utilize data, analytics, and market insights to optimize marketing effectiveness and business outcomes

Qualifications/Requirements

Bachelor’s degree required; advanced degree preferred

Extensive experience in marketing, communications, or brand leadership roles

Proven experience in senior leadership positions

Background in insurance, MGA, or other regulated industries strongly preferred

Demonstrated success with product launches, market expansion, and multi-entity organizations

Strong executive presence, strategic thinking, and leadership capabilities

Compensation Package

Base Salary: $160,000 – $175,000

Disclaimer: Please note that this job description may not cover all duties, responsibilities, or aspects of the role, and it is subject to modification at the employer's discretion.
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