Sr. Campaign Manager. Job in Frankfort LilyLifestyle Jobs

Overview

The Digital Campaign Manager is responsible for the end-to-end orchestration of marketing campaigns across email, digital, and direct mail channels. This role involves planning, executing, and optimizing campaigns across various platforms. The Campaign Manager liaises with clients and internal teams to ensure seamless communication and coordination. They work with external partners to support execution and ensure the timely delivery of all campaign components. The Digital Campaign Manager must think strategically-beyond task execution-to drive meaningful results. Responsibilities include establishing campaign plans, assigning ownership, coordinating tasks, conducting quality control, and resolving issues related to timing, quality, and performance. The Digital Campaign Manager also partners closely with data segmentation and measurement teams to support full cycle campaign management.
Responsibilities

Establish campaign plans with timelines, deliverables, and responsibilities.

Coordinate responsibilities with all stakeholders

Coordination of task completion and handoffs across internal/external participants

Perform quality control to ensure inputs, creatives, and response data meet campaign requirements

Resolve issues in timing, quality, performance, etc. and escalate as necessary

Email campaigns involve file management, creative assets, HTML coding and testing between partners and clients for marketing and analytics.

Digital campaigns involve utilizing various onboarders, transformation of data, distribution of data files to partners for clients to engage in marketing and analytics.

Qualifications

Bachelor\'s degree and/or professional certification and a minimum of 2 years of relevant experience

Strong verbal and written communication and presentation skills, with both internal colleagues and external clients

Proficient in Acxiom platforms and internet technologies, with a strong desire to enhance technical knowledge.

Extremely proactive, highly organized, with proven ability to manage multiple tasks

Ability to prioritize and focus, with strict attention to detail

An understanding and interest in the practical application of email and digital marketing.

Experience with HTML and basic coding skills

Sound knowledge of productivity tools such as MS Office, Word, Excel, and PowerPoint, as well as collaboration and project management tools

Sound knowledge of database structure and management practices

Great team player, know when to lead and when to follow

Extended work hours may be required to complete deliverables

Flexibility for multitasking on many occasions

What will set you apart

Digital Marketing Experience

Email Marketing Experience

Onboarder Platforms or CDP Experience

#J-18808-Ljbffr