WME is seeking a Director, Entertainment Strategy to join a dedicated team responsible for the day-to-day servicing of clients. This role shapes and executes high‑impact entertainment and content strategies, leveraging deep industry knowledge to guide brand, talent, content, and partnership decisions across multiple platforms and formats. The ideal candidate combines brand and entertainment expertise, a passion for pop culture, and a collaborative, detail‑oriented mindset with a minimum of eight years of experience.
Key Responsibilities
Drive and execute strategic recommendations and comprehensive strategies for brands and talent, including content (co‑promotions, integrations, and originals), talent partnerships, events, or broader entertainment platforms.
Manage the full strategic lifecycle—from ideation to planning, coordination, execution, and performance measurement against scope of work.
Develop and present creative briefs and strategic recommendations across long‑term accounts and short‑term projects.
Demonstrate a proven track record in content creation and execution, including originals, branded content, and co‑productions.
Serve as a strategic lead on day‑to‑day brand and talent needs to achieve deliverables and drive growth.
Provide subject‑matter expertise to multiple business units and client teams.
Support new business development, including pitch ideation, presentations, and, when needed, lead new business/client pitches.
Collaborate closely with WME Insights (Data & Analytics) to identify marketplace trends, audience preferences, and competitive landscape, aligning with brand mandates and talent needs.
Leverage a strong network of industry relationships to drive client objectives and build meaningful connections.
Act as a liaison between brands and external stakeholders such as producers, writers, directors, studios, streamers, and media executives.
Collaborate with colleagues across WME Group to share insights and gather upstream intelligence.
Build trusted relationships across the organization to support access to all aspects of the company’s businesses.
Lead all internal and external communications, including reports, presentations, trackers, and recommendations to senior leadership.
Skills & Qualifications
A bachelor’s degree in a related field (e.g., marketing, public relations, finance, or psychology) is required.
8+ years of entertainment marketing experience.
Prior experience with brands, talent agencies, networks, or studios.
Established relationships across the entertainment industry.
Deep knowledge of the entertainment industry, including Gen Z/Millennial‑focused content and talent across TV and film.
Proven ability to provide strategic insights across multiple projects simultaneously and drive results.
Strong pitching and presentation skills with the ability to develop and deliver compelling recommendations.
Strong creative and strategic business‑development capabilities.
Excellent problem‑solving, negotiation, relationship‑management, and written communication skills.
Ability to thrive in a fast‑paced, evolving, and demanding market while managing multiple client priorities.
Enthusiastic, dependable, proactive, and entrepreneurial team player.
Ability to maintain strict confidentiality at all times.
Compensation & Benefits
Hiring Rate Minimum: $116,250 annually.
Hiring Rate Maximum: $155,000 annually.
Benefits include health care, retirement, vacation and other paid time off, growth and developmental opportunities, and short‑ and long‑term incentives.
Equal Opportunity Employment
WME is an equal opportunity employer and encourages applications from qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, religion, or belief.
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Director - Entertainment & Content Strategy
IMG Live · Beverly Hills, CA, USA ·
- Pay:
- 100.000 - 125.000
- Job type:
- Full Time