Commerce Media Strategist, Amazon DSP

About Tinuiti

Tinuiti is the largest independent full‑funnel marketing agency in the U.S., managing $4billion in digital media and offering 100% remote work for this role.
Role Overview

As a Commerce Media Strategist, you will leverage your expertise to build, drive, and optimize marketing campaigns within the commerce media ecosystem. You will develop sophisticated omnichannel strategies tailored to each client’s unique goals, ensuring measurable success and client satisfaction.
Key Responsibilities

Client‑Centric: Build, drive, and optimize successful Amazon DSP marketing campaigns within your specialty and channel (e.g., DSP, Search on Amazon, Walmart, Criteo) to meet and exceed client goals, measured by campaign performance metrics such as conversion rates and ROI.
Foster strong working relationships with top‑tier clients through effective communication across virtual, asynchronous, and in‑person interactions, aiming for a Client Satisfaction score of 9 or above and Client Retention of 95% or above.
Develop sophisticated, impactful omnichannel commerce media strategies tailored to each client’s unique goals and challenges, ensuring sustainable achievement of growth, retention, and profitability targets.
Identify new marketing opportunities and repurpose existing strategies to optimize brand awareness and drive sales volume across commerce media platforms, measured by growth in sales volume and brand visibility.
Product‑Led: Integrate Tinuiti’s product and technology suite into channel activations, focusing on scalability, growth, and efficiency, and measuring success through achievement of key client metrics and channel‑specific success.
Demonstrate fluency in Tinuiti's product app suite through day‑to‑day use, answering questions, providing feedback, recommendations, and leveraging the app as a primary method of client communications.
Data‑Driven: Analyze cross‑channel data and insights to interpret trends and make strategic recommendations, ensuring alignment with clients’ KPIs and the broader commerce media landscape.
Achieve Same Store Growth targets for clients you manage or support, using data analytics to drive decision‑making and optimize campaign performance.
Channel‑Specific Expertise & The Tinuiti Way: Maintain expert‑level knowledge of relevant commerce media platforms, educate clients and internal colleagues on updates and benefits, and maintain annual certifications as applicable.
Collaborate effectively with other channel specialists to share knowledge and best practices, fostering a multi‑channel approach to client strategies.
Effectively delegate across commerce team members to execute strategies.
Owner Mindset: Proactively assess and diagnose omnichannel opportunities for improvement, implement changes to achieve growth, retention, and profitability targets, and prioritize and manage time across clients, partners, and internal initiatives.
Professional & Technical Qualifications

5‑7 years of experience in commerce media, paid commerce, or senior media planning roles with a proven track record of executing successful campaigns with monthly budgets of ….
Experience with commerce media platforms such as Amazon, Walmart, Criteo, etc. is preferred.
Experience with Skai, Analytic Index, Pacvue, and Helium10 is preferred.
Compensation

Hiring salary range for this role is $80,000 - $95,000, with an incentive pay program (RevShare monthly variable revenue payment opportunity and discretionary annual performance bonus).
Benefits

Unlimited PTO
Fully remote work
20 paid holidays
Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
Retirement: Match up to 4% of contributions (100%)
Perks & Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy at no cost, Thankful giving, Equity
Parental Leave: 16 weeks for birthing parents with 100% pay; 12 weeks for partners
Learning & Development: On‑demand learning, mentorship program, leadership and management development resources
Equal Opportunity Statement

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

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