About The Role
Waters Biosciences is seeking a dynamic and strategic Global Marketing Manager to lead the evolution, performance, and long‑term success of our Research Use Only (RUO) Flow Cytometry Instrument portfolio. This role plays a critical part in shaping the customer experience and commercial outcomes for a broad global install base that spans proven legacy platforms and recently launched next‑generation instruments.
As the global owner of market‑ready RUO instruments, you will drive lifecycle strategy from sustainment through end of life, ensuring product vitality, operational excellence, and seamless customer transitions—all while maximizing business performance in partnership with cross‑functional and regional teams.
Key Responsibilities
- Lead global lifecycle strategy for legacy and next‑generation RUO instrument platforms, guiding products through sustainment, optimization, and end‑of‑life with a strong customer and business focus.
- Own end‑to‑end product management accountability for on‑market RUO instruments, including coordination of sustaining engineering, quality and supply issue triage, documentation updates, and field support needs.
- Drive global portfolio positioning, pricing, and brand strategies, aligning inventory and commercial priorities to support regional sales execution.
- Deliver Segment Marketing workstream milestones in accordance with Design Control and Global Product Development processes.
- Track and act on KPIs related to adoption, usage growth, roadmap execution, and revenue and margin contribution.
Cross‑Functional & Regional Leadership
- Serve as the global lifecycle management lead, partnering closely with Segment Marketing, Regional Marketing, Operations, and Service to ensure execution excellence across sustaining, lifecycle, and EOL initiatives.
- Influence and align stakeholders across functions to translate lifecycle strategy into coordinated, on‑time execution.
Install‑Base Insights & Business Performance
- Leverage customer, install‑base, and operational insights to prioritize sustaining investments, part changes, and Last Time Buy (LTB) strategies.
- Balance serviceability, regulatory, and quality requirements to optimize customer satisfaction while meeting business performance objectives.
- Ensure lifecycle decisions are data‑driven, transparent, and aligned with enterprise KPIs.
End‑of‑Life (EOL) Management
- Lead global EOL planning and communications, including customer notifications, FAQs, timelines, and service support policies.
- Partner with Operations and Service to define and execute effective LTB and serviceability strategies, ensuring regulatory compliance and smooth customer transitions.
- Act as a trusted point of leadership during EOL, aligning internal teams and supporting customers through change.
About You
The ideal candidate is a strategic, data‑driven leader capable of influencing cross‑functional and regional partners to deliver a consistent and customer‑centric experience worldwide. The candidate must possess strong interpersonal skills and the ability to manage highly visible, time‑sensitive projects.
Required Education and Experience
- Bachelor’s degree in engineering, life sciences, business, or a related field.
- At least 7 years of Product Management / PLM / Product Marketing experience within scientific instrumentation / life sciences or a related technical field.
- General knowledge of the Life Sciences market as well as the sales, operations, and marketing functions.
- Scientific and technical knowledge with the ability to develop and review technical product specifications and applications development plans.
- Demonstrated strategic thinking and implementation skills; proven analytical skills with ability to translate data into actionable plans.
- Ability to develop comprehensive business cases with detailed financial analysis.
- Proven success leading global sustaining programs.
- Experience working in and/or leading teams in cross‑functional environments and/or complex matrix organizations.
- High level of personal effectiveness with excellent communication skills.
- Ability to travel up to 25%.
Preferred Qualifications
- MBA or advanced degree in Immunology, Cell Biology, or a related scientific discipline.
- Specific understanding and/or experience with flow cytometry.
- Experience with hardware and software product lifecycle management.
- Familiarity with regulated environments and service‑driven commercial models.
- Prior product management and cross‑functional leadership experience.
Compensation
$143,300.00 – $236,500.00 USD Annual
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