Paid Search and SEO Manager

A company is looking for a Paid Search/SEO Manager to oversee and optimize search channels.
Key Responsibilities

Manage and optimize paid search campaigns across Google Ads and Microsoft Ads, including budget allocation and keyword strategy
Develop and execute organic search strategies, including technical SEO and content development
Collaborate with analytics and creative teams to ensure cohesive reporting and messaging across channels

Required Qualifications

6+ years of experience in paid search and SEO, preferably in DTC or e-commerce
Expertise in Google Ads, Google Merchant Center, and Microsoft Ads
Experience managing an annual search budget of $3M+ with proven efficiency gains
Strong understanding of incrementality and attribution in search marketing
Proficient in data analysis using Looker