Director of Brand and Content

I'm hiring a Director of Brand & Content.

Somewhere along the way, “enterprise marketing” became:

neutral websites

buzzword soup

headlines written by committee

and LinkedIn posts that sound like they were approved by legal, finance, and a toaster (no offense

John Story

and

William Van Antwerp )

B2B buyers are still people.

They like brands with personality. They remember strong creative. They want clarity, emotion, perspective, taste.

I think the best B2B brands of the next decade will feel a lot more like consumer brands:

more human

more memorable

more fun

That’s the kind of brand we’re building at Acoustic.

This role is not about babysitting a content calendar. It’s about shaping how a company shows up in the world. We recently rebranded so the right person will take the baton and take our brand into the next phase of our growth.

If you know how to blend brand and business impact, reach out to me directly.

Or tag someone who would absolutely crush this role.

Posted by : Alexi Hatch, Chief Marketing Officer

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