Marketing Programs Specialist

Requirements

This role is ideal for an early-career marketer looking to build expertise in demand generation and campaign execution within a fast-paced, high-growth technology environment

Bachelor’s degree in Marketing or related field

3+ years of experience in demand generation, campaign management, or pipeline development

Strong copywriting and content development skills (email, landing pages, ads, webinars)

Proficiency with CRM and marketing automation tools (e.g., Salesforce or HubSpot, Marketo)

Proficiency with project management tools (e.g., Asana)

Strong cross-functional collaboration and stakeholder management skills with ability to manage multiple priorities in a fast-paced environment

Data-driven, detail-oriented, and focused on measurable results

Excellent English communication skills, both written and verbal, with the ability to engage diverse audiences effectively

What the job involves

As a Marketing Programs Specialist, you will support Locus Robotics’ growth by executing high-impact, multi-channel marketing programs that drive demand and pipeline

Working closely with Marketing, Sales, and broader GTM teams, you will coordinate campaigns, manage timelines, and ensure seamless execution across channels

You’ll leverage data, insights, and emerging AI tools to optimize performance and scale program impact

Support multi-channel marketing programs from planning through execution to drive demand and MQAs

Coordinate assets, timelines, and cross-functional workflows across Marketing and GTM teams

Partner cross-functionally to support aligned program execution and reporting

Pilot AI tools across the program lifecycle and share reusable workflows, prompts, and best practices with the team

Deliver program reporting and insights to improve performance across audience, messaging, and channels

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