Sales Account Executive – Muskegon, MI

Job Summary

Sales Account Executive at Lamar in Muskegon, Michigan. Provide innovative outdoor advertising campaigns to local businesses.
Responsibilities

Meet and exceed sales targets and monitor personal sales data and reports.
Target businesses in the assigned area and visit each established Lamar client as well as competitors’ clients.
Exhibit knowledge of local and national competition.
Cluster accounts to work efficiently.
Identify potential growth areas and open new accounts.
Use Lamar computer tools to locate prospects, follow up on leads, and prepare proposals, written presentations, and research.
Develop presentation skills and present to clients regularly.
Develop new product knowledge and selling skills.
Participate in sales meetings, regional meetings, seminars, and trade shows.
Perform administrative duties, such as:

Maintaining daily, weekly, and monthly sales plans a month in advance.
Follow up on client production orders and problem‑solve any issues.
Keeping organized and up‑to‑date records of clients and sales activity.

Qualifications

Comfortable making cold calls over the phone and in‑person.
Ability to make oral presentations and clearly articulate policies and procedures.
Alignment with inclusivity values and ability to communicate with diverse audiences.
Motivation to learn new technology and systems.
Effective time management and self‑organization.
Commitment to the outdoor advertising industry and ability to sell its benefits.
Strong professional communication skills, verbal and written.
Capacity to perform under fluctuating workloads.
Ability to build connections and gain trust of others.
Ability to meet a sales quota and use general sales techniques.
Intrinsic self‑motivation to overcome challenges and meet goals.
Resilience in response to rejection.
Active, valid driver’s license.
College degree preferred.
Previous outdoor advertising sales experience preferred.
Proficiency in Microsoft Office Suite.
CRM experience preferred.
Benefits

A 3‑month training program, including opportunities to attend Lamar Sales School.
Medical plan options, health savings account, hospital, critical illness, and accident coverage.
Dental and vision insurance.
Short‑term and long‑term disability and paid parental leave.
120 hours of paid time off that increases with tenure.
12 paid company holidays.
Employee Stock Purchase Plan.
401(k) plan with company match.
Employer‑paid HSA contributions up to $1,200 and cash rewards for wellness engagement.
Culture focused on connection, community involvement, and transparent feedback.
Ongoing professional development and internal leadership programs.
Career advancement opportunities.
Physical Demands and Work Environment

Combination of office and field work, including sales calls and servicing accounts.
Light lifting, eye requirements (reading, color distinction, acuity, depth perception, peripheral vision), less than 50% sitting, standing, talking, turning, walking.
Night travel less than 10% of total time.
Application Notice

Upon submitting your application, you will be asked to complete an 8–15 minute personality assessment that compares your soft skills to those required for success in this role. Failure to complete the assessment may result in disqualification.
EEO Statement

Lamar is an EEO/AA employer, including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic.
Visa and Work Authorization

Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered for employment.

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