Content Engineer, Campaigns & Content

At Arctic Wolf, you won’t just watch the cybersecurity industry evolve – you'll help lead the change. Our global Pack is made up of people who thrive on solving hard problems, moving fast, and building technology that protects organizations around the world. We’re proud to be recognized by Forbes, CNBC, Fortune, CRN, Gartner Peer Insights and IDC MarketScape – but what matters most is the work behind it: delivering real outcomes for customers through award‑winning innovation like our Aurora Platform.
About the Role

The Content Engineer, Campaigns & Content will help design, operate, and optimize a modern content production engine that supports Arctic Wolf’s integrated marketing campaigns. This is not a traditional copywriting role. Instead, this person will act as a content systems builder, AI‑enabled production orchestrator, and cross‑functional facilitator who helps turn campaign strategy, subject matter expertise, and hero assets into scalable content programs.
Responsibilities

Content Production Engine & AI Workflow

Help build and operate a repeatable content production engine that supports integrated marketing campaigns, hero assets, derivative content, nurture programs, web experiences, sales enablement, partner activation, and SEO/GEO/AEO initiatives. Use AI‑enabled workflows to accelerate content production while maintaining quality, accuracy, brand consistency, and technical credibility. Build structured inputs for AI‑assisted content development, including campaign briefs, messaging summaries, SME interview notes, markdown files, content outlines, prompt libraries, source‑of‑truth documents, and reusable content modules. Translate campaign strategy and messaging into scalable content production plans that can support multiple audiences, personas, funnel stages, regions, and channels. Partner with agencies, freelancers, designers, editors, and internal teams to move content through production, review, approval, and activation, and identify opportunities to improve speed, quality, reuse, and consistency across the content production process.

SME Engagement & Knowledge Capture

Actively engage internal and external subject matter experts to capture expertise, insight, technical depth, customer perspective, and market context. Develop creative approaches for extracting organizational knowledge, including SME interviews, recorded conversations, meeting captures, workshops, intake forms, transcript reviews, and structured research sessions. Convert raw SME input into structured briefs, content outlines, summaries, messaging inputs, AI‑ready source material, and agency‑ready direction, ensuring technical and product accuracy through coordinated SME review cycles and clear approval workflows.

Campaign Content Development & Derivative Asset Scaling

Support the campaign and content team in turning hero assets into scalable derivative content packages. Work with Product Marketing and campaign leaders to understand the role of each hero asset within the broader campaign strategy, define the derivative asset plan for each hero asset—including blogs, emails, landing pages, social posts, infographics, one‑pagers, sales enablement assets, partner assets, webinars, paid media copy, video scripts, nurture content, and regional adaptations—and partner with AI tools, agencies, copywriters, designers, editors, SEO specialists, and channel owners to create, adapt, and package content for activation, ensuring alignment with campaign objectives and measurable outcomes.

SEO, GEO & AEO Content Support

Partner with the SEO specialist and web/content teams to ensure campaign content is structured for search visibility, answerability, and discoverability across traditional search engines and AI‑driven discovery experiences. Support content workflows that improve SEO, GEO, and AEO performance, including keyword inputs, topic clusters, structured content, FAQs, schema‑informed content planning, and AI‑answer‑ready summaries, and help turn campaign themes and hero assets into search‑optimized and answer‑optimized content that supports audience education and demand generation.

Process, Systems & Operations

Create and maintain content production workflows, templates, checklists, briefs, trackers, and documentation, manage intake, prioritization, production, review, and delivery processes for campaign content, and partner with Marketing Operations, Biz Apps/IT, and content stakeholders to improve tooling, workflow automation, asset organization, and content visibility. Maintain clean source files, version control, campaign content repositories, and AI‑ready knowledge bases, track content status, dependencies, blockers, review cycles, and deadlines across multiple campaign workstreams, and identify where AI, automation, workflow improvements, or agency support can reduce manual work and improve output quality.

Who You Are

You are not looking to be a traditional copywriter – you are excited by the opportunity to build the system that helps great content get created faster and smarter. You are highly curious and know how to pull knowledge out of experts who may not have time to write it down themselves. You are comfortable working with AI tools, transcripts, markdown files, briefs, prompts, source documents, and structured inputs, turning messy information into organized, usable, campaign‑ready content direction. You are a strong facilitator who can work across Product Marketing, Technical Marketing, Campaigns, Sales Engineering, SEO, agencies, and creative teams, caring about quality, accuracy, brand voice, speed, scale, reuse, and operational efficiency, and comfortable in a fast‑paced B2B technology or cybersecurity environment where priorities evolve and cross‑functional alignment matters. You are organized, proactive, detail‑oriented, able to manage multiple content workstreams at once, and enjoy building new processes, testing new tools, and finding better ways for teams to work.
Minimum Qualifications

5‑7+ years of experience in B2B marketing, content operations, content strategy, campaign operations, product marketing, marketing operations, or a related role.
Experience supporting content production workflows, campaign content, editorial processes, or cross‑functional marketing programs.
Strong understanding of how B2B content supports campaigns, buyer journeys, demand generation, sales enablement, and digital activation.
Experience working with subject matter experts to capture, organize, and translate complex information into usable content inputs.
Hands‑on experience using AI tools to support content creation, summarization, research, repurposing, workflow acceleration, or content operations.
Strong project management and organizational skills, coordinating multiple stakeholders, deadlines, reviews, and dependencies.
Ability to create clear briefs, outlines, summaries, documentation, and structured source material.
Strong communication skills and comfort working cross‑functionally with marketing, product, technical, sales, agency, and operations teams.
Preferred Qualifications

Experience in cybersecurity, SaaS, technology, or another complex B2B industry.
Experience supporting integrated marketing campaigns or hero asset development.
Familiarity with SEO, GEO, AEO, content discoverability, topic clusters, web content optimization, and AI‑driven search trends.
Experience working with markdown, structured content files, prompt libraries, AI knowledge bases, transcripts, or content management systems.
Experience using tools such as ChatGPT, Claude, Jasper, Writer, Notion, Google Docs, Microsoft 365, Marketo, Salesforce, AEM, Wrike, Asana, Airtable, or similar platforms.
Experience working with agencies, freelancers, copywriters, designers, editors, or external production partners.
Experience building content templates, intake forms, workflow documentation, or content production playbooks.
Comfort working with technical stakeholders, product marketers, sales engineers, or security subject matter experts.
Background Check and Security Requirements

Background checks are required for this position. The role may require access to information protected under U.S. export control laws and regulations, including the Export Administration Regulations. Offers for employment will be conditioned on authorization to receive software or technology controlled under these regulations.
Equal Opportunity Employer

Arctic Wolf is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetics, or any other basis forbidden under federal, provincial, or local law. Arctic Wolf is committed to fostering a welcoming, accessible, respectful, and inclusive environment ensuring equal access and participation for people with disabilities.

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