Digital Ad Designer

Lilo Social is a full-funnel eCommerce growth agency specializing in acquisition and retention for direct-to-consumer brands. With a team of over 75 professionals, we deliver best-in-class paid media, email marketing, and creative services to help brands scale profitably. We work across the entire customer lifecycle—from content creation and paid advertising to conversion rate optimization and retention marketing.

Our partnership-first approach has earned us a 90% client retention rate and recognition as an Inc. 5000 honoree for three consecutive years (2023, 2024, 2025). We are proud to be a Klaviyo Master Elite Agency, a distinction held by only 0.2% of Klaviyos 6,500+ partners. To date, we have driven billions of dollars in attributed revenue for our partners.

The Role

What Success Looks Like

Consistent improvement in creative performance metrics (CTR, conversion rate, thumb-stop rate) across your client portfolio

Fast iteration speed that enables creative variations per week with maintained quality standards

High client satisfaction through on-brand designs that align with strategic creative direction

Strong cross-functional collaboration that accelerates testing velocity and produces scalable winning concepts

Responsibilities

Design high-performing static graphics for Meta ad campaigns across feed, stories, and reels formats

Create conversion-focused landing pages that align with ad messaging and drive customer action

Execute on creative briefs provided by strategists, translating concepts into visually compelling designs

Iterate quickly based on performance data, A/B test results, and stakeholder feedback

Maintain brand consistency and visual standards across multiple client accounts simultaneously

Design mobile-first experiences optimized for Metas platform specifications and best practices

Organize and manage design files, asset libraries, and version control using established naming conventions

Collaborate with media buyers to understand campaign objectives and creative testing priorities

Stay current on Meta platform trends, ad formats, and direct response design principles

Produce landing page designs that integrate seamlessly with existing brand systems and conversion frameworks

Participate in creative reviews and provide design rationale grounded in performance marketing principles

Adapt existing creative concepts into new formats, sizes, and placements efficiently

Requirements

3-4 years of design experience in performance marketing, advertising, or DTC ecommerce

Expert proficiency in Figma for design collaboration and file organization

Strong command of Adobe Creative Suite (Photoshop and Illustrator)

Portfolio demonstrating direct response creative and performance-focused design work

Proven experience designing ads specifically for Meta (Facebook and Instagram)

Understanding of mobile-first design principles and responsive layout techniques

Demonstrated ability to iterate quickly while maintaining high quality standards

Experience designing landing pages with conversion rate optimization in mind

Organized approach to file management with attention to naming conventions and version control

Comfort working with performance feedback and data-driven design decisions

Strong communication skills and ability to articulate design decisions

Self-starter mentality with ability to manage multiple client accounts and deadlines

Nice to Have

Motion graphics or animation skills with proficiency in After Effects or similar tools

Experience with landing page builders (Unbounce, Instapage, Replo, Shogun)

HTML/CSS knowledge for basic landing page customization

Understanding of Meta Ads Manager and campaign performance metrics

Experience working in an agency environment with multiple simultaneous client accounts

Familiarity with Shopify and ecommerce product page design

Knowledge of direct response copywriting principles and how they inform design hierarchy

Compensation and Benefits

Fully Remote : Work from anywhere with flexible hours and a distributed team culture

Generous Time Off : Competitive PTO policy and paid holidays to maintain work-life balance

Compensation:

Competitive salary commensurate with experience.

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