Associate Director, Culture
PR Consulting is a brand strategy and public relations agency that specializes in developing and communicating authentic narratives to position companies and individuals across multi‑platform channels.
Our company is currently seeking talented candidates at the Director level to join our Fashion/Culture team leading strategic communications planning and programming for best‑in‑class fashion, retail and sport clients. Focuses include strategic consulting, execution and management of a team consisting of Jr – Sr. Managers, Coordinators and Assistants.
The ideal candidate would be joining our dynamic team, and should be enthusiastic, dedicated, and culture obsessed.
Job Description
- Oversee a number of brands in fashion, retail and culture, managing multiple team members across a range of levels, fostering an environment of creative collaboration and teamwork
- Lead and create strategy and campaign development, as well as pitch feature level earned media and spearhead sponsored activations
- Develop and execute comprehensive brand building strategies that are unique to each client’s objectives
- Leverage top‑tier media relationships across fashion, culture, lifestyle, design, and business – both domestic and international – to secure high level placements across print, broadcast, and digital mediums
- Offer client thoughtful recommendations on communications & marketing initiatives to increase brand awareness
- Oversee all earned media editorial strategy and execution and ensure client’s KPIs are met and tasks are being executed at the highest level
- Develop trusting relationships with clients and act as a senior council – troubleshooting and ideating solutions
- The Associate Director will impart structure and best practices across the department, working with a dedicated team on bigger picture strategy and day‑to‑day client service
- Manage client, project and travel budgets
- Plan and manage execution of events including invitation lists, securing media, managing interviews and photographers
- Craft new business proposals and scopes; develop new business alongside agency VPs
- Foster agency collaboration between different teams and departments
- Report to the agency VPs
Requirements
- 6‑8 years Fashion/Retail PR experience
- Relationships with top tier media and a diverse group of KOLs and experience aligning appropriate influencers with brands
- Strong writing communication, leadership and presentation skills; ability to effectively articulate ideas both internally and externally, reliable, detail‑oriented, and able to effectively manage time and complete tasks with speed and efficiency; ability to multitask across various projects and clients
- Ability to manage a range of personalities and crisis situations with calm professionalism
- Evolving knowledge of the digital landscape and ability to oversee social strategy and content calendars
- Can‑do attitude with the ability to gracefully manage both up and down
- Must be available to work full time, on site at our offices in New York City, with remote work eligibility on Fridays
Salary Range: $100,000 – $115,000
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