JOB: Emerald City Smoothie is seeking to hire a Marketing Manager
Marketing Manager (Specialty Food/ Health & Nutrition).
Full time (40 hours/ week).
Serve as the Marketing Manager with a focus on the expansion of health and nutrition related beverages and foods:
- Develop and implement sales and marketing policies for the expansion of operations and production lines, based on industry knowledge and market surveys;
- Evaluate, screen and select marketing plans and operations, including traditional, digital and social media platforms; evaluate current and planned marketing budgets;
- Evaluate and formulate the specialized and focused marketing plans according to availability of product lines, seasonal changes, and market factors;
- Advise the company with product and facility expansions into franchises/ affiliations as available;
- Plan and execute promotional campaigns to drive foot traffic and increase sales; coordinate in-store events, tastings, and partnerships to enhance brand awareness;
- Collaborate with local influencers and businesses to expand our reach in the community;
- Customer Relationship Management (CRM); work closely with store management to align marketing initiatives with overall business goals; provide marketing support for new product launches.
Qualifications
- Requires a Bachelors degree in Marketing (or foreign equivalent), and 1 year of experience as a General/ Marketing Manager, with a focus on health and nutrition beverages/ foods.