Mediabistro logo
job logo

PPC Specialist

Salon Boss, LLC · Saint George, UT, USA ·

Job type:
Full Time

St. George, United States | Posted on 02/14/2024

alon Boss Marketing is a new and upcoming digital marketing agency for professionals and brands in the beauty industry.

We run various lead generation and other advertising campaigns for salons, salon suites, beauty brands & beauty professionals.

Responsibilities:

  • Develop, implement, and manage PPC campaigns across various platforms such as Google Ads, Meta & Tiktok
  • Conduct keyword research and optimize campaign performance to drive maximum ROI
  • Monitor campaign budgets, performance, and KPIs to ensure targets are met
  • Perform A/B testing and analyze data to continuously improve campaign effectiveness
  • Collaborate with cross-functional teams to align PPC strategies with overall marketing objectives
  • Stay up-to-date with industry trends and best practices in PPC advertising
  • Provide regular reporting on campaign performance and make data-driven recommendations for optimization

Requirements

Skills:

  • Proficiency in Google Ads Manager, Meta Business Suite or other campaign management platforms
  • Strong understanding of performance marketing principles and strategies
  • Knowledge of media planning, research, and market analysis
  • Familiarity with media buying processes and negotiation tactics
  • Analytical mindset with the ability to interpret data and make data-driven decisions
  • Excellent communication skills to effectively collaborate with internal teams and external partners

#J-18808-Ljbffr