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Vice President, Channel Marketing

isolved · Charlotte, NC, USA ·

Job type:
Full Time

Summary/objective The Senior Director, Channel Marketing is responsible for strengthening isolved's channel ecosystem through relationship management, operational alignment, and programmatic support. The role focuses on enabling partner success, streamlining partner engagement, and driving mutual growth initiatives across isolved's network of HCM service bureaus, PEOs, and referral relationships. The Senior Director will collaborate cross‑functionally with Sales, Marketing, Enablement, and Product to ensure partners are equipped, informed, and aligned with isolved's strategic goals.

Responsibilities

  • Serve as the primary point of contact for a portfolio of strategic partners, providing guidance, escalation support, and business planning.
  • Develop and execute partner engagement plans, ensuring alignment with revenue goals, customer satisfaction targets, and go‑to‑market strategy.
  • Partner with Marketing and Enablement to deliver training, sales tools, and communications that enhance partner performance and consistency.
  • Drive adoption and utilization of isolved's partner programs, tools, and resources to ensure high partner satisfaction and retention.
  • Collaborate with Sales, Product, and Operations to resolve partner issues, streamline onboarding, and support long‑term partner health.
  • Monitor partner performance and pipeline activity, providing analysis, reporting, and recommendations for improvement to internal stakeholders.
  • Support execution of partner conferences, webinars, and field events that reinforce isolved's value and foster deeper partner relationships.
  • Gather and share partner feedback with internal teams to inform product development, roadmap prioritization, and market positioning.
  • Contribute to partner segmentation, tiering strategies, and operational processes that scale with business growth.
  • Support due diligence and integration planning for new and acquired partners in coordination with the Network and M&A teams.

Minimum Qualifications

  • Bachelor's degree or equivalent experience.
  • 10+ years of experience in partner management, channel programs, or B2B relationship management, preferably in SaaS or HCM.
  • Strong communication, presentation, and stakeholder engagement skills.
  • Proven ability to execute partner strategy across a matrixed organization.
  • Experience managing multiple high‑touch relationships with attention to detail and responsiveness.
  • Understanding of the HCM, payroll, or PEO landscape strongly preferred.
  • Familiarity with CRM, partner portals, and enablement platforms.
  • Ability to travel for partner meetings and events as needed.

Other Requirements

Travel: up to 15% domestic travel may be required.

Location: Hybrid – in office.

Work Authorization: Employee must be legally authorized to work in the United States.

FLSA Classification: Exempt.

Physical Demands: Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds.

Equal Opportunity Employer

isolved is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

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