Where Performance Meets Purpose Join a team that values excellence and innovation, at a company known for its iconic golf brands. At Acushnet Company, your background and experience contribute to creating the best products for dedicated golfers worldwide. Here, your performance has purpose.
What You Will Be Doing
- Define and drive growth strategy
- Execute a holistic growth marketing strategy encompassing performance and lifecycle marketing
- Drive customer acquisition, deepen engagement, and increase user retention through personalized mobile app experiences
- Identify consumer trends aligned with Titleist’s performance and long-term growth goals
- Translate insights into actionable, tangible initiatives
- Lead performance marketing and media strategy
- Oversee paid media, search, social, and in-app marketing efforts
- Ensure high‑impact execution across all performance channels
- Leverage data and analytics
- Use data to assess campaign effectiveness and uncover key trends
- Prioritize high‑impact marketing opportunities across the user lifecycle
- Cross‑functional collaboration – Partner with Product, Application Development, AI/Data Science, Business Intelligence, and Consumer Insights teams
- Collaborate with the Titleist Brand team to ensure a cohesive and aligned product user experience
- Budget management – Manage and allocate budgets to support growth marketing strategies effectively
Qualifications
- Education: Bachelor’s Degree in Business Administration or a relevant field, MBA preferred
- Experience: Minimum of 10 years in growth marketing
- Proven track record in performance marketing within a digital environment
- Specific experience in the application development space
- Preferred experience with successful premium subscriptions
- Start-up environment experience is a plus
- Nimble and team‑centric; manages ambiguity well and can present ideas and make decisions with minimal oversight
- Strong cross‑functional communication skills
- Highly analytical and results‑driven with ability to translate data and analytics into actionable business growth strategies
- Skilled in stakeholder communication and management across varying levels of complexity
- Leadership: Strong leadership capabilities with demonstrated success in managing, mentoring, and developing large teams
- Experience working in a collaborative, matrixed, and communicative environment
- Proficiency in analytics and marketing technology platforms such as Tableau or similar tools
- Experience in digital marketing channels and lifecycle strategies, including performance media, CRM, SEO and personalized user engagement
Pay Range: $158,670.00–$206,230.00
Acushnet Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, age, status as a protected veteran, or status as a qualified individual with a disability.
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