Selected as a TIME 100 Most Influential Company and a Fast Company Most Innovative Company, Tomorrow.io is the world’s leading Resilience Platform™. With a fully operational proprietary satellite constellation and a generative AI–integrated forecasting engine, Tomorrow.io delivers the most accurate and actionable weather intelligence. Trusted by six of the top ten Fortune 500 companies, Tomorrow.io empowers organizations across aviation, energy, logistics, and government to adapt in real time to an increasingly volatile world.
Role Overview
As the VP of Marketing you are the chief architect of Tomorrow.io’s global market dominance, designing marketing not just as a function but as an intelligent, AI‑driven system. You are a visionary leader who has successfully scaled high‑growth B2B SaaS/deep‑tech companies through late‑stage expansion or public‑market transitions. You will lead a global, AI‑first marketing organization, ensuring that Tomorrow.io remains the gold standard in Resilience Platform™ while driving aggressive pipeline growth across international markets and diverse verticals. The position is hybrid – you will collaborate in person twice weekly at our HQ in Boston – and reports directly to the CEO.
Key Responsibilities
- AI‑Native Marketing Architecture
- Architect the Operating Model: Treat marketing as a system to design, not just a function to run. Build and continuously optimize AI‑driven workflows that power how the organization operates and scales.
- Orchestrate Internal + Market: Connect internal enablement (productivity, insights, decision velocity) and market engagement (content, campaigns, customer experience) into one cohesive, AI‑driven system.
- Category Leadership & Brand Strategy
- Own the Narrative: Further define and solidify the "Weather Intelligence" category. Position Tomorrow.io as the gold standard in climate resilience.
- Space‑Tech Storytelling: Effectively communicate our unique differentiator—our proprietary satellite constellation—to the enterprise market.
- Executive Presence: Act as a key spokesperson for the company, engaging with media, analysts, and top‑tier industry events.
- Full‑Funnel Growth & Demand Generation
- Enterprise Scale: Build and execute a data‑driven demand generation strategy that fuels a world‑class sales organization targeting Fortune 500 accounts.
- PLG Integration: Optimize our "Free‑to‑Paid" motion for our developer and consumer touchpoints to create a robust top‑of‑funnel pipeline.
- Product Marketing & Verticalization
- Industry Deep‑Dives: Partner with Product and Sales to refine messaging for specific industries (e.g., how weather intelligence reduces fuel burn for airlines or prevents outages for utilities).
- Enablement: Equip our global sales team with the narrative, tools, and competitive intelligence needed to win complex enterprise deals.
- Team Leadership & Operations
- Scale the Team: Mentor and grow a lean, agile marketing organization. Foster a culture of "Grit," radical transparency, and high‑velocity experimentation.
- Budget & ROI: Own the marketing budget with a relentless focus on CAC/LTV and driving measurable pipeline impact.
What You Bring
- 12+ Years of Marketing Leadership – Ideally with significant experience in high‑growth B2B SaaS environments.
- AI‑Systems Thinking – You bring a systems mindset to how AI reshapes a marketing function. You’ve architected the connection between tools, teams, and outputs and know the difference between bolting AI on and rebuilding around it.
- Category‑Creation Mindset – Proven track record of defining a new market segment or repositioning a company from a commodity to a strategic necessity.
- Deep-Tech Fluency – You can speak "Satellite," "AI," and "Enterprise SaaS" in the same breath. You are comfortable translating complex technical moats into human‑centric value propositions.
- The "Boston Hustle" – You thrive in a fast‑paced, high‑stakes environment. You are strategic, but you aren’t afraid to dive into the tactical details to get a campaign across the finish line.
- Experience with Multi‑Stakeholder Sales – You understand the nuances of selling to the C‑Suite, Operations, and Sustainability leaders simultaneously.
Anticipated OTE range for this role is $195k–$250k subject to local market and candidate skills and experience. Comprehensive health benefits, unlimited paid time off and other benefits included. Relocation assistance may be offered/available for certain roles.
Tomorrow.io is proud to be an Equal Employment Opportunity and Affiliated Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Tomorrow.io participates in the E‑Verify program in all US states, as required by law.
Tomorrow.io is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at
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