We are a proud work‑from‑office company. If you're ready to work on‑site in a dynamic, global company, we'd love to hear from you.
About Us
- Vensure Employer Solutions is the largest privately held organization in the HR technology and service sector.
- We provide a comprehensive portfolio of solutions including HR/HCM technology, managed services, and global business process outsourcing (BPO).
- Our company and its service providers serve over 95,000 businesses and process over $135B in annual payroll.
- Headquartered in Chandler, Arizona, Vensure helps businesses streamline and grow with custom strategies benefiting both employers and employees.
Position Summary
- Senior Marketing Manager, Customer/Lifecycle Marketing
- Responsible for customer and lifecycle marketing to drive engagement and retention strategies that enhance the customer journey.
- Requires strong marketing background, excellent analytical skills, and passion for creating impactful customer experiences.
Essential Duties and Responsibilities
- Develop and execute customer lifecycle marketing strategies to boost engagement, retention, and loyalty.
- Analyze customer data and insights to improve the customer journey and increase lifetime value.
- Collaborate with product, sales, and customer service teams to ensure a seamless customer experience.
- Create and manage targeted marketing campaigns across email, social media, and digital advertising.
- Monitor and report marketing initiative effectiveness, using data to optimize strategies.
- Stay current on industry trends and best practices in customer and lifecycle marketing.
Marginal Functions
- Build and promote relationships across teams for effective communication and services affecting clients.
- Attend webinars and training to stay updated on company and department best practices.
- Complete projects and duties as assigned by supervisor.
Knowledge, Skills, and Abilities
- Proven success in developing and executing marketing campaigns.
- Strong analytical skills with data‑driven marketing experience.
- Excellent communication and interpersonal skills.
- Ability to work collaboratively in a fast‑paced environment.
- Proficiency in marketing automation tools and CRM systems.
Education & Experience
- Bachelor's degree in Marketing, Business, or related field; MBA preferred.
- 5+ years of marketing experience focusing on customer and lifecycle marketing.
Physical, Mental, & Communication Demands
- Physical: Sedentary work, manual dexterity for computer and office equipment use, occasional walking, visual acuity for data analysis, minimal lifting.
- Mental: Attention to detail, problem‑solving, multitasking under deadlines, decision‑making, stress management.
- Communication: Strong interpersonal skills, cultural sensitivity, clear written and verbal communication, effective presentation skills.
Environmental Conditions
- Indoor office environment with occasional moderate noise from office equipment or coworkers.