Summer Social Media Intern: Learn Strategy & Growth

Summer Social Media Intern
BWC beth whiffen communications

Social media managers and content creators are the unsung heroes behind every successful brand—and at BWC, we take that seriously.

This is a hands‑on internship for someone who genuinely loves content, wants to get better fast, and is excited to learn how social media actually drives business—not just likes.

You won’t be expected to “own” accounts or lead strategy (that comes later), but you’ll get real exposure to how high‑level content is planned, created, and executed for leading wellness brands.

What you’ll be doing

Support content calendar planning and organization

Source and curate images, video clips, and visual references

Assist in creating static posts and simple graphics in Canva

Draft and refine social media captions (with guidance and feedback)

Help prep content for posting across platforms (Instagram, LinkedIn, etc.)

Conduct light research on trends, formats, and content ideas

Assist with basic community management (as needed)

Learn how performance is evaluated and how content is optimized

What you’ll learn

How to create content that is strategic, not just aesthetic

How strong hooks, formats, and messaging drive engagement and growth

How a real content calendar is built and executed

How social media fits into a larger marketing ecosystem

The difference between “busy content” and content that actually moves the needle

About BWC
BWC beth whiffen communications is a boutique social media and content strategy agency focused on wellness, functional medicine, and lifestyle brands.

We specialize in high‑level, algorithm‑proof content strategy and execution that actually supports business growth.

We’re not here to chase trends or vanity metrics. We build systems that create clarity, consistency, and results for both our clients and our team.

Details
This is a summer internship with flexible hours. Potential for future part‑time or full‑time opportunities based on performance.

Location: Remote or Boston/LA‑based

Qualifications

You love content and pay attention to what performs (and what doesn’t)

You have a strong eye for aesthetics and what feels “on‑brand” vs. off

You’re interested in health, wellness, or functional medicine

You’re organized and don’t let details slip through the cracks

You’re coachable—you can take feedback and apply it quickly

You’re proactive and willing to figure things out before asking

You want to learn how social media actually ties back to business goals

You’re excited to be part of a small, high‑performing, no‑BS team

Benefits
Flexible hours, potential future employment, learning opportunities in content strategy, and a supportive team environment.

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