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Senior Manager ABM Campaigns

Virtual Vocations Inc, New York, NY, USA

Job type: Full Time


Seeking a strategic and hands-on Senior Manager ABM Campaigns, the full-time hybrid role will build and scale account-based programs to drive engagement, pipeline, and revenue, leveraging AI tools and modern marketing techniques.
Key responsibilities

Lead ABM strategy and execution across priority accounts, segments, and pipeline goals
Build integrated campaigns across various channels including email, paid media, and events
Continuously test and optimize messaging, audiences, and content formats for improved performance

Required qualifications

8+ years of B2B marketing experience in ABM, demand generation, or revenue marketing, preferably in SaaS or AI
Strong understanding of B2B buying committees and account segmentation
Experience with modern GTM tools and AI-driven marketing strategies
Proficient in data analysis and reporting to drive marketing decisions
Ability to craft compelling narratives and messaging that resonate with target buyers