Marketing Manager

About Yotta Energy

YottaEnergy is a leader in cutting edge commercial solar and energy storage solutions, delivering innovative, cost-effective, and scalable technology to power the future of clean energy. We are building a world class team of professionals passionate about renewable energy and sustainable solutions. If you're looking for an opportunity to make a meaningful impact in a fast-growing, mission driven company, YottaEnergy is the place for you.
Position Summary

The Marketing Manager will be responsible for developing and executing Yotta Energy's marketing strategy to support revenue growth, brand awareness, and customer engagement. This individual will work closely with the Chief Commercial Officer and sales team to drive pipeline generation, strengthen market positioning, and create compelling content that supports customers, channel partners, and industry stakeholders. This role offers significant growth potential and is intended to evolve into a leadership position as the company scales.
Key Responsibilities

Marketing Strategy & Demand Generation
Develop and execute integrated marketing strategies that support company growth objectives
Create and manage lead generation campaigns across digital, email, social media, and industry channels
Drive marketing sourced and marketing-influenced pipeline growth
Manage marketing automation, lead nurturing, and campaign reporting through HubSpot or similar platforms
Monitor and optimize campaign performance using key marketing metrics and analytics
Sales Enablement & Content Development
Develop and maintain sales collaterals, including presentations, one pagers, case studies, competitive analyses, and product messaging
Translate technical product capabilities into clear customer focused value propositions
Support proposal development, customer communications, and partner facing materials
Ensure sales teams have effective, up-to-date resources to support customer engagement
Brand Management & Market Visibility
Maintain and strengthen Yotta\'s brand identity across all channels
Manage website content, social media presence, email communications, and digital marketing initiatives
Create thought leadership content, press releases, customer success stories, and industry commentary
Coordinate trade shows, conferences, webinars, and industry events
Support distributor, channel partner, and co-marketing initiatives
Market Research & Analytics
Conduct market research to identify customer needs, competitive trends, and emerging opportunities
Analyze campaign effectiveness, customer engagement, and market performance
Support strategic planning through market intelligence and customer insights
Monitor industry developments within solar, energy storage, and distributed energy markets
Marketing Operations & AI Enablement
Leverage AI-powered tools to improve content creation, research, campaign execution, and workflow automation
Build scalable marketing processes that maximize efficiency and impact
Develop dashboards and reporting mechanisms to track performance and support data-driven decision-making
Leadership & Growth
Help establish the long-term vision for Yotta\'s marketing organization.
Participate in future hiring, onboarding, and development of marketing team members as the company grows.
Collaborate cross-functionally with Sales, Product, Engineering, and Executive Leadership
Qualifications

Required Qualifications
Bachelor\'s degree in Marketing, Business, Communications, or a related field
3+ years of B2B marketing experience, preferably within a startup, growth-stage, or technology company
Experience with marketing automation and CRM platforms such as HubSpot
Strong writing, communication, and content development skills
Experience managing digital marketing channels including websites, email marketing, LinkedIn, and paid media
Strong analytical, organizational, and project management skills
Proficiency with AI tools for content development, research, and workflow optimization
Ability to work independently and manage multiple priorities in a fast-paced environment
Preferred Qualifications
Experience in solar, energy storage, cleantech, electrical infrastructure, or industrial B2B markets
Experience supporting technical sales organizations through sales enablement and channel marketing
Familiarity with complex B2B buying cycles and commercial energy markets
Prior experience leading projects, contractors, agencies, or marketing personnel
Success Metrics

Marketing-sourced and marketing-influenced pipeline contribution
Growth in website traffic, lead generation, and engagement metrics
Quality, utilization, and effectiveness of sales enablement materials
Brand awareness and visibility within the solar and energy storage industries
Campaign execution effectiveness and marketing operational efficiency
What We Offer

Up to $110,000 a year
Comprehensive benefits package
Collaborative, mission driven work environment
Work Authorization

Candidates must be authorized to work in the United States on a full-time basis without the need for current or future employer sponsorship
Why Join YottaEnergy

At YottaEnergy you won’t be one of many, you’ll be a key leader helping define how our operations scale. This role offers the opportunity to take ownership, build high-performing teams, and directly impact the growth of a fast-moving clean energy company.

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