Mediabistro logo
job logo

Social Media Analyst

PRI Global, California, MO, USA

Pay: 60.000 - 80.000

Job type: Full Time


Seeking a detail-oriented and analytical Media Analyst / Program Coordinator to support communications measurement and media intelligence initiatives. This role will focus on analyzing the impact of communications efforts across traditional media, social media, and owned channels. The ideal candidate will possess strong quantitative and qualitative analysis skills, excellent communication abilities, and experience working in fast-paced, deadline-driven environments.

Fluency in both English and Spanish is required.

Key Responsibilities

Monitor and analyze media coverage and news cycles related to key business and policy topics

Provide qualitative summaries and quantitative insights from media and social conversations

Develop reports, dashboards, and visualizations to measure media impact and support strategic decision-making

Support communications teams in defining and tracking KPIs for campaigns across earned, owned, paid, and social media channels

Deliver timely insights and recommendations to stakeholders across global teams

Assist in evaluating proactive and reactive communications initiatives

Required Qualifications

Hands-on experience in media analysis, communications, journalism, research, public relations, or related fields

Professional fluency in English and Spanish

Strong analytical, organizational, and communication skills

Experience working with data sets and reporting tools

Experience using media monitoring and analytics platforms such as Brandwatch, Cision, or similar tools

Familiarity with media measurement methodologies and social media analyticsExperience preparing media summaries, messaging materials, or executive reports

Understanding of media metrics, performance analysis, and communications measurement strategies

#J-18808-Ljbffr