Senior Category Marketing Coordinator

This role is based at our Corporate Office in Menomonee Falls, WI. You’ll work onsite from Monday through Thursday, with the option to work remotely on Fridays.

About The Role
In this role, you will support and execute partnership marketing strategies with Kohl’s top national brand partners. You will help build strong, collaborative relationships with key brands, analyze performance and customer insights to inform marketing recommendations, and co-create compelling seasonal campaigns and innovative “big idea” initiatives that drive customer engagement and business growth.

What You’ll Do

Maintain day-to-day communication and coordination with priority national brand partners

Lead coordination of internal and external partner meetings, including agenda development, alignment of priorities, tracking deliverables, and communication of next steps

Collaborate cross-functionally with Merchandising, Creative, Media, Digital, Store Experience, and (Kohl’s Media Network) KMN teams to execute integrated campaigns

Help translate product priorities, customer insights, and seasonal opportunities into compelling marketing stories and campaigns

Coordinate partnership campaigns across marketing (creative, channel planning, media teams) to ensure cohesive execution and bring “big idea” campaigns to life

Identify opportunities for national brand partners to integrate into enterprise marketing stories and seasonal initiatives

Review marketing materials to ensure strategic alignment from concept through execution

Collaborate with cross-functional teams to analyze customer, campaign, brand and category performance to provide actionable insights/recommendations and identify growth opportunities and inform future initiatives

Own quarterly hindsight reporting and support and inform future planning recommendations and initiatives

Drive competitive intelligence and consolidate insights from trend tools, category analysis, and external sources

Prepare strategic customer insights, marketing recaps, and content for top-to-top and partner meetings

Manage brand partner unique processes and campaign executions

Provide national brand partners with resources on navigating Kohl’s organization in alignment with internal marketing operations partners

Additional tasks may be assigned

Required
What Skills You Have

2+ years Marketing Strategy or related experience

Bachelor's degree

#J-18808-Ljbffr