Driving paid media strategy across app-based ecosystems, the full-time remote Lead Media Manager will manage campaigns on connected devices and TV OEM platforms while optimizing performance through measurement and attribution strategies.
Key responsibilities
Develop and execute paid media strategies across connected device and TV OEM platforms
Lead measurement and attribution strategies using tools like AppsFlyer to optimize campaign performance
Collaborate with sales, product, creative, analytics, and tech teams to enhance user acquisition and app performance
Required qualifications
3 - 5 years of experience in connected device, TV OEM, or app-based performance media campaigns
Direct experience with major TV OEM ecosystems such as Roku, Amazon, Samsung, LG, and Vizio
Hands-on experience with mobile measurement platforms like AppsFlyer, Adjust, or Kochava
Lead Media Manager
Virtual Vocations Inc · New York, NY, USA ·
- Job type:
- Full Time