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Social Media Manager

Richmond Properties · Richmond, VA, USA ·

Pay:
60.000 - 80.000
Job type:
Full Time

We started as a boutique brokerage, built on quality, strong values, and a true people-first culture. Now, we’re ready for the next chapter with our new office.
This move marks a major milestone: taking the expertise, luxury service standards, and proven success of a high-end brokerage and scaling it to a whole new level.
We started as a boutique brokerage, built on quality, strong values, and a true people-first culture. Now, we’re ready for the next chapter with our new office. This move marks a major milestone: taking the expertise, luxury service standards, and proven success of a high-end brokerage and scaling it to a whole new level. Richmond Properties is expanding rapidly, and we are looking for a creative, commercially minded, and highly driven Social Media Manager to elevate our brand presence across the Dubai real estate market.This is an opportunity to join a fast-growing brokerage during an exciting growth phase, helping shape the voice, content strategy, and digital presence of one of Dubai’s emerging real estate brands. The Role You will be responsible for managing and growing Richmond Properties’ social media presence across multiple platforms, creating engaging content that supports both brand awareness and lead generation. You will work closely with leadership, marketing, recruitment, and sales teams to develop content that showcases:

Dubai lifestyle and real estate
Off-plan and secondary property opportunities
Company culture and employer branding
Agent success stories and market insights
International audience engagement
Responsibilities

Manage all social media platforms including Instagram, TikTok, LinkedIn, Facebook, and YouTube
Create and execute content strategies aligned with business growth objectives
Plan, film, edit, and publish high-quality video and graphic content
Develop engaging short-form content and trending real estate campaigns
Support recruitment and employer branding initiatives through social media
Coordinate property shoots, agent interviews, and lifestyle content
Monitor analytics, engagement, and campaign performance
Stay ahead of digital trends, competitor activity, and platform updates
Work closely with agents and management to increase visibility and lead generation
Requirements

Previous experience managing social media for a real estate broker, developer or consultancy
Strong understanding of Instagram, TikTok, LinkedIn, and video-first marketing
Excellent content creation, editing, and copywriting skills
Experience using tools such as Canva, CapCut, Adobe Suite, or similar
Ability to create both corporate and trend-driven content
Strong organisational skills and ability to manage multiple projects
Confident working in a fast-growth, high-performance environment

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