Account Executive, WXYZ Channel 7 - Detroit

Responsibilities Sell advertising solutions to local and regional businesses and advertising agencies.
Apply the Scripps Sales Process (SSP) to analyze current and prospective customer needs and recommend customized advertising solutions that provide return on investment.
Facilitate the customer’s use of the full array of digital marketing options available, in addition to television commercial airtime sales.
Prospect independently, secure appointments, perform needs analysis, develop customized solutions, present and close sales to develop and maintain new business from traditional and non‑traditional advertisers.
Use ratings data, qualitative information, and market trends to negotiate program ratings and advertising rates with advertising agencies to maximize revenue and develop custom solutions for new advertisers.
Serve as a trusted advisor with new and existing clients, provide best‑in‑class customer service, grow accounts, and gain additional business from referrals.
Perform client services including media availability negotiations, presentation preparation, delivery and execution, copywriting, credit applications, and collection of revenue due.
Manage a sales funnel proactively using Customer Relationship Management (CRM) systems, monitoring and achieving key performance indicators and expected activity levels.
Contribute to the creative development of campaigns through client communication and needs analysis, storyboard and concept creation, and assistance in production aspects.
Build and maintain strong client relationships, including entertaining prospective and existing clients as appropriate.
Complete routine administrative functions of a media salesperson such as make‑good resolution, continuous CRM updates, and communication with sales leadership regarding account status.
Perform other duties as assigned.
Qualifications BS/BA in a related discipline preferred or equivalent years of experience.
Generally 2+ years of proven sales success preferred.
Experience in strategic account management, broadcast ratings, and digital execution preferred.
Valid driver’s license, good driving record, and ability to provide proof of insurance with the company required insurance limits.
What You’ll Bring Highly self‑motivated and goal focused.
Highly creative and innovative thinker.
Strong influencing, selling, and upselling skills.
Effective teamwork and collaboration skills.
Very strong analysis and data interpretation – able to translate needs and research data into sound marketing proposals.
Exceptional verbal and written communication skills.
Outstanding presentation abilities (in person/virtual, small/large groups, all levels).
Strong time management and organizational skills.
Proficient with Microsoft Office (Word, Excel, PowerPoint).
Working knowledge of Google Workspace (Sheets, Docs, Slides) and virtual conferencing platforms (e.g., Skype, WebEx, Zoom, or MS Teams).
Benefits Uncapped sales commission.
Monthly allowance for mileage and cell phone.
Extensive Scripps Sales Process training.
Career path to grow your professional experience.
Full medical, dental and vision benefits, plus additional health and wellness benefits.
Retirement savings plan with company match.
Disability and accident insurance, life insurance, critical illness insurance, hospital indemnity, and AD&D.
ID protection and pet discount program.
Employee assistance program.
Additional benefits and eligibility conditions will be provided upon hire.
Equal Employment Opportunity The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis that would be in violation of any applicable federal, state or local law. The company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.

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