Job Information
Job Title:
Marketing Manager
Job ID:
SUAMIC1
Industry:
Marketing / Medical, Healthcare and Wellness Businesses
Location:
LATAM / PH / SA / Egypt
Job Status:
Full Time
Work Schedule:
Monday to Friday, 9:00 AM to 5:00 PM EST
Compensation:
$8 to $12 per hour
Target Start Date:
ASAP
Job Focus: Full‑cycle marketing manager for three doctor‑led healthcare and wellness brands. Lead strategy, campaign ownership, paid advertising, content creation, email/SMS, reporting, and compliance.
About the Client
The client is a growing portfolio of three affiliated, doctor‑led businesses: Pure Wellness Medical Rx (nutraceuticals and supplements), Pure Wellness Medical (concierge medicine), and Suarez Medical (pain management). They are scaling digital presence, authority, and patient acquisition through content, social media, paid advertising, and full funnel marketing.
About the Role
Full Cycle Marketing Manager responsible for building campaigns from scratch, launching and managing independently, analyzing results, and optimizing performance. Requires expertise in creative marketing and technical execution—including full funnel marketing, paid advertising, content strategy, email automation, and compliance in healthcare and wellness sectors.
Key Responsibilities
Marketing Strategy & Campaign Ownership
Develop and manage the complete marketing strategy across all three businesses
Build monthly marketing calendars and campaign roadmaps
Present strategies, ideas, and execution plans for approval and independently execute thereafter
Create and manage multi‑channel marketing campaigns to drive patient acquisition, supplement sales, and brand authority
Paid Advertising & Funnel Management
Launch and optimize campaigns across Meta, Instagram, TikTok, Google Ads, and other platforms
Manage audience targeting, conversion tracking, pixel setup, and budget pacing
Build and optimize landing pages, lead funnels, and retargeting flows
Monitor campaign performance and scale successful campaigns profitably
Content Creation & Creative Direction
Oversee social media strategy and content execution across all brands
Create marketing copy, ad hooks, campaign messaging, and promotional content
Coordinate video ads, animations, and creative assets while ensuring brand voice alignment
Work with recorded content to produce engaging short‑form and long‑form marketing assets
Email, SMS & Retention Marketing
Build and manage email and SMS automations using Klaviyo or similar platforms
Create abandoned cart sequences, nurture campaigns, retention flows, and re‑engagement campaigns
Improve customer retention and lifetime value through strategic follow‑up campaigns
Reporting, Analytics & Optimization
Track and analyze KPIs such as ROAS, CAC, conversion rates, lead quality, and LTV
Provide clear and consistent reporting on marketing performance
Continuously test, improve, and optimize campaigns using data‑driven decisions
Identify failed campaigns quickly and scale successful initiatives effectively
Compliance & Brand Protection
Ensure all marketing materials comply with healthcare, wellness, and supplement advertising guidelines
Avoid prohibited medical claims and include necessary disclosures
Collaborate with leadership for final approval of sensitive claims and messaging
Qualifications & Skills
Proven experience managing full‑funnel digital marketing campaigns with measurable results
Strong hands‑on experience with Meta Ads Manager and Google Ads
Experience with email and SMS marketing automation platforms such as Klaviyo
Ability to independently build, launch, manage, and optimize campaigns from start to finish
Strong copywriting and communication skills in English
Comfortable working with analytics, attribution, and marketing performance metrics
Experience creating or coordinating video‑focused marketing content
Ability to manage multiple brands, audiences, and campaigns simultaneously
Strong organizational skills and ability to work independently with minimal oversight
Preferred
Experience marketing supplements, telehealth, concierge medicine, peptides, hormones, or functional medicine services
Familiarity with Shopify, GoHighLevel, ClickFunnels, or similar funnel building tools
Basic video editing or graphic design skills
Experience managing compliant healthcare and wellness advertising campaigns
Bilingual English and Spanish communication skills
Experience growing personal brands, podcasts, books, or authority‑based marketing campaigns
Personality Traits
Self‑starter with strong ownership mentality
Strategic thinker who proactively brings ideas and solutions
Creative but highly analytical
Resourceful and capable of solving problems independently
Adaptable and comfortable working in a fast‑growing environment
Motivated by results, growth, and performance‑based rewards
Collaborative and open to feedback without constant supervision
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Marketing Manager (Job ID: SUAMIC1)
Insideoutva · New York, NY, USA ·
- Pay:
- $8-$12/hr
- Job type:
- Full Time