Social Media Manager (Newsroom Lead)

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in‑house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As part of The Brandtech Group , we’re at the forefront of leveraging cutting‑edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision‑making, empowering our teams to produce innovative and impactful results.

Role: Social Media Manager (Newsroom Lead)
Location: Manila, Philippines

About the role
We are looking for a culture‑obsessed Social Media Manager to lead the social newsroom for Opella ASEA Wonka.

This role is for someone who genuinely lives online. You are deeply immersed in TikTok, Instagram, Facebook, memes, creators, and internet culture. You instinctively spot trends early and know how to turn them into brand‑relevant content quickly.

You are both a strategist and a maker: equally comfortable identifying insights, crafting ideas, writing captions, shooting TikToks, editing in CapCut, briefing designers, and publishing reactive content at speed.

You should thrive in a fast‑moving, idea‑led environment and enjoy creating social‑first content that helps brands participate in culture.

What you will be doing
Lead the social newsroom:

Spot emerging trends, conversations, and audience insights to identify reactive content opportunities

Lead moment marketing and cultural/reactive activations across platforms

Create and publish social‑first content:

Conceptualise, create, and publish organic content across TikTok, Instagram, and Facebook with a strong understanding of platform‑native behaviour and trends

Produce hands‑on content including short‑form videos, memes, static assets, captions, community commentary, and reactive social posts

Shoot and appear in mobile‑first content using tools such as CapCut and other creator platforms

Collaborate closely with designers, creators, and internal teams to rapidly develop and deploy content at speed

Adapt and repurpose content into multiple formats optimised for each platform and audience behaviour

Grow and engage communities:

Build culturally relevant brand presence and drive follower growth, reach, and engagement

Manage community interactions and online brand presence

Identify and collaborate with UGC creators and influencers to amplify organic relevance

What you need to be great in this role

5–7 years of experience in social media, digital, or agency roles managing brand social channels

Strong understanding of TikTok, Instagram, Facebook, creators, and internet culture

Proven ability to turn trends into fast, brand‑appropriate content

Hands‑on content creator with experience shooting/editing short‑form content and writing social copy

Comfortable working in a fast‑paced reactive content environment

Strong social listening, trend analysis, and storytelling instincts

Experience managing multiple brands and stakeholders simultaneously

Curious about AI and emerging technologies, with a willingness to experiment and learn quickly

Excellent communication and collaboration skills

Nice to have

FMCG or consumer healthcare experience

Experience working with creators, influencers, or online communities

Familiarity with social listening and analytics tools

You’ll thrive in this role if you

Naturally think in trends, formats, memes, and conversations

Enjoy making content, not just managing calendars

Can move from insight to execution within hours, not days

Understand the difference between posting content and participating in culture

Our values shape everything we do

Be Imaginative to push the boundaries of what’s possible

Be always learning and listening to understand

Be actively pro‑inclusive and anti‑racist across our community, clients and creations

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.

OLIVER has set ambitious environmental goals around sustainability, with science‑based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

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