Radar Product Marketing LeadRadar is the global leader in geolocation, with geofencing SDKs, maps APIs, and AI-enabled solutions for marketing, fraud, and operations teams.We're looking for a Product Marketing Lead to define how Radar shows up in the market. This is a strategic, hands-on role spanning positioning, messaging, competitive intelligence, product storytelling, and revenue enablement. You'll partner closely with Product, Sales, Marketing, and Design to turn complex location technology into clear, compelling business value for enterprise customers.A major focus will be Radar Protect, our fast-growing geo-compliance and fraud prevention product. Today, adoption is strong in gaming, but the opportunity extends far beyond it. You'll help shape how we take that story to new industries and broader fraud use cases.At Radar, marketing is central to how we win. You'll define our category, enable revenue teams, and clearly articulate our value in the market.You'll report directly to our VP of Marketing and be based in our Flatiron (NYC) HQ, with in-office collaboration MondayThursday and remote flexibility on Fridays.Define positioning, messaging, and narratives across Radar's products and solutionsShape the category narrative for Radar Protect and expand it beyond gaming into new fraud use casesBuild and scale revenue enablement to improve win rates and deal velocityOwn launches, collateral, and executive-facing storytellingLead competitive intelligence and win/loss analysis to sharpen GTM strategyPartner with Product, Sales, Marketing, and Design on launches, campaigns, and customer communicationTurn customer insights and market trends into clear messaging and contentBuild messaging frameworks across verticals and key enterprise use casesEnsure consistency and clarity across all customer-facing materialsUse AI to accelerate research, content creation, and execution5+ years in B2B SaaS product marketingExperience owning positioning and messaging for technical or enterprise productsStrong writer and communicator with a track record of simplifying complex ideasDeep understanding of enterprise sales motions and land-and-expandExperience with competitive intelligence and win/loss analysisStrong product intuition and customer empathyHigh-agency builder who thrives in ambiguity and fast-moving environmentsAI-native, using tools to increase speed, quality, and outputExperience in fraud, cybersecurity, gaming, fintech, or risk domains is a strong plusBrandon Penn, VP of MarketingNick Patrick, CEOBen Garvey, Product Design LeadThomas Coleman, VP of SalesOur Marketing, SDR, Sales, and Customer Success teamsCompetitive salaryMeaningful stock options in a fast-growing company401(k) plan with 4% matchNew HQ in Flatiron, NYCTop-notch equipmentCatered lunchesUnlimited PTOHealth, dental, and vision insurance with 100% coverage for employees12 weeks of paid parental leaveCommuter and fitness benefitsWe'll share full details of our benefits package at the offer stage. Benefits may vary by location.Radar is an equal opportunity employer and does not discriminate on the basis of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, veteran status, or any other characteristic protected by law.

Product Marketing Lead
Radar · New York, NY, USA ·
- Job type:
- Full Time